Vice President, Marketing

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Vice President, Marketing in United States.

This senior leadership role is responsible for defining and executing a comprehensive marketing vision across a multi-state, vertically integrated organization. You will lead brand strategy, campaign development, and customer acquisition initiatives across retail and wholesale channels. The role requires close collaboration with cross-functional leaders to ensure consistent messaging and strong market positioning. You will oversee performance marketing, digital, PR, and content strategies while driving measurable business growth. The position combines strategic leadership with hands-on execution oversight in a fast-paced, evolving industry. You will also play a key role in shaping brand identity and expanding market reach nationally.

Accountabilities:

Develop and execute integrated marketing strategies to strengthen brand awareness and customer acquisition
Lead positioning and messaging across corporate and multi-brand portfolios
Oversee digital marketing, social media, email, PR, events, and partnership initiatives
Manage national marketing budgets and ensure performance tracking against KPIs
Build and maintain relationships with media, partners, and key external stakeholders
Conduct market research, competitive analysis, and customer insights reporting
Guide and develop a high-performing marketing team across multiple functions
Align marketing initiatives with business objectives across departments and markets
Report regularly to executive leadership on performance and strategic outcomes

Requirements:

Bachelor’s degree in Marketing, Business, or related field
15+ years of experience in marketing, including senior leadership roles
Proven success in building and executing go-to-market and brand strategies
Strong ability to translate data and insights into actionable marketing plans
Experience managing large-scale, multi-channel marketing programs
Strong leadership and team development skills
Excellent financial planning and budget management experience
Ability to balance strategic vision with hands-on execution
Strong communication and stakeholder management abilities
Willingness to travel as needed

Benefits:

Paid time off including 8 paid holidays per year (full-time roles)
Medical, dental, and vision insurance
401(k) retirement savings plan
Company-paid short-term and long-term disability coverage
Company-paid life insurance
Employee assistance program
Employee referral program
Commuter benefits
Product discounts
Additional compensation incentives such as bonuses and tips (where applicable)

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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