The Strategic Customer Engagement Manager is responsible for developing and executing high-impact customer engagement strategies, with a focus on managing customer advisory boards (CABs), executive sponsorship programs, and strategic product engagements. This role is crucial in fostering strong relationships with key customers, gathering valuable insights, and driving product innovation.
Key Responsibilities
Customer Advisory Board Management
- Establish and oversee CABs, including member selection, meeting planning, and execution
- Facilitate regular CAB meetings to gather feedback on product vision, roadmap, and strategy
- Analyze and report CAB insights to inform product development decisions
Executive Sponsorship Program
- Develop and maintain an executive sponsorship program, pairing senior executives with key accounts
- Ensure executive sponsors understand their role and are equipped to enhance customer relationships
- Coordinate and track executive-customer interactions and measure program effectiveness
Strategic Product Engagements
- Organize product feedback sessions, beta testing, and early access programs with CAB members
- Coordinate product roadmap presentations and discussions with key customers
- Facilitate direct communication between the product team and strategic customers
Program Management and Strategy
- Define program objectives, metrics, and success criteria for CABs and executive sponsorship initiatives
- Develop and manage budgets for customer engagement activities
- Continuously improve program effectiveness and measure impact on business goals
Qualifications
- Bachelor's degree in Product management, Business, Marketing, or related field
- 5+ years of experience in customer engagement, product management, or similar roles
- Strong understanding of B2B customer relationships and enterprise software industry
- Excellent communication and interpersonal skills, with the ability to interact effectively with C-level executives
- Proven track record of developing successful customer engagement programs
- Experience with CRM software and data analysis tools
- Strong project management and organizational skills
Key Competencies
- Strategic thinking and ability to align customer insights with business objectives
- Excellent facilitation and presentation skills
- Ability to build and maintain relationships with high-profile customers
- Strong analytical skills to derive actionable insights from customer feedback
- Proactive problem-solving and conflict resolution abilities
This role requires a dynamic individual who can balance strategic thinking with hands-on execution, ensuring that customer insights drive product innovation and business growth. The ideal candidate will be passionate about customer success and have the ability to influence both internal stakeholders and external clients.
Salary Range:
- The anticipated base salary range for this position is between $100,000 and $128,000. Base salary ranges may vary by geographic location and relevant experience, education, certifications, and seniority as compared to others doing substantially similar work. There is no guarantee an offer will be at the top of the posted range based on the salary analysis.
Additionally, you will enjoy some of our local benefits such as:
- Comprehensive medical, accidental, and life insurance
- Weekly wellness sessions to support your physical and mental well-being
- A generous paid time off policy