Salary $90,000 - $95,000
Welcome to The Marketing Practice (TMP!). We're not just an agency; we set the bar for advancing B2B marketing, armed with a global team of 400 B2B specialists ready to unlock potential for our clients. They include incumbent leaders and some of most exciting and fast-growing unicorns in tech, working with them across the entire funnel to achieve the kind of growth that turns heads and wins awards.
We thrive on identifying, recruiting, and nurturing talent and you're next on our list! We trust you to manage your own time, work autonomously, deliver quality work, reach out when needed, and we help you amplify your skills and create a career that not only defines success but reflects the genuine joy of mastering your craft.
What we are looking for
We are looking for creative and disciplined ideas people. A Senior B2B Strategist to solve some of our most challenging client problems. You’ll help them navigate complexities around their business, identify opportunities for growth, and develop exceptional cross-channel B2B marketing strategies that inspire disruptive creative solutions. Management Consulting backgrounds, B2C experience, MBAs, trained economists, all welcome. We are ultimately in search of minds that are open, can flex across disciplines, are able to read a quarterly earnings report to understand our client’s business in the a.m., and jump into brainstorming sessions with designers over lunch to instigate great creative output.
What you will do
- Use a strong commercial understanding and creative thinking to develop marketing solutions across brand strategy, ABM, media, and other marketing disciplines.
- Cut through confusion to gain clarity and develop a plan of action for teams including creative, digital, media and sales.
- Consistently write strong briefs and come up with new ways to inspire creative teams to deliver effective, attention-grabbing work.
- Research, ask the right questions, and design and run workshops with clients to uncover truths that inform competitive strategies.
- Use your understanding of different channels and tactics that reach B2B audiences to develop multichannel customer journeys and create ongoing ecosystems.
Requirements
Who you are
- You make complex things easier to understand
- You’re a critical thinker who questions conventions
- You’re a superb writer whose briefs inspire action
- You’re comfortable analyzing data
- You’re capable of self-directed work, but you love collaborating with people who know things you don’t (yet)
- You’re able to adapt your style and language according to your audience
- You can juggle priorities between clients, projects and teams
- You’re fascinated by how tech is changing our world
What you will need
- At least 3 - 5 years of experience in B2B marketing or consulting
- Strong knowledge of – or interest in – the B2B tech sector, including how businesses operate, industry trends and competitive dynamics
- Experience working with cross-discipline teams (e.g. strategy, creative, technology, media, sales and project management)
- Experience working across cultures and geographies are a ++
Benefits
What we offer in return
- Medical, dental, and vision insurance: Health is a priority worth investing in. We empower every employee to take charge of their health by providing comprehensive medical, dental, and vision insurance so they can perform at their best ability.
- Pre-tax flexible spending account (FSA) – healthcare, dependent care, and transit available: We are committed to saving you money as we provide high-quality healthcare that is as flexible and diverse as our team.
- 4% 401(k) contribution with no vesting period: We are invested in our employees' careers. Each individual has the opportunity to build a future for themselves through a 401(k), and we see that as a success for the company as well.
- Plentiful paid time off: Each employee has the freedom to choose how long they want to be away from work. We recommend at least 20 days of PTO, so employees can fully rest and avoid burnout.
- Sick leave (15 days annually): Illnesses are taken seriously at The Marketing Practice. We provide 15 days of sick leave so employees can take their time to make a full recovery before returning to work.
- Holiday shutdown (December 26th - 29th): As the whole company shuts down for a few days, you can celebrate the holidays with loved ones.
- Parental leave:
- Primary caregiver: 12 weeks full pay and then 12 weeks 50% pay
- Secondary caregiver: 12 weeks full pay
- Access to Unmind: Our well-being platform, including access to therapists and coaches
- Employer-funded life, AD&D & disability insurance: The Marketing Practice offers all employees life and AD&D insurance and makes sure you and your loved ones are protected in times of need.
- Company getaways: Whether it is a local office holiday party or a full-blown international trip, we believe in bonding through quality time spent together as a team.
We are currently eligible to hire within these US states:
CA, CO, IL, TX, and WA.
Diversity equals increased creativity, which equals better results for all. We’re committed to equality of opportunity and applications from all individuals are encouraged. If you have a disability or additional need that requires accommodation, please don’t hesitate to let us know.