Social Media & Content Strategist (Open-Source AI)

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  • Company Mozilla
  • Employment Full-time
  • Location 🇺🇸 United States nationwide
  • Submitted Posted 1 month ago - Updated 13 hours ago
<h1><span style="font-weight: 400;">About the role</span></h1><p><span style="font-weight: 400;">Mozilla.org is a mission-driven organization dedicated to keeping the internet open, accessible, and secure. Through a diverse portfolio of products, subsidiaries, and investments, Mozilla.org advances internet technologies, privacy-first solutions, and responsible AI.</span></p><p><span style="font-weight: 400;">We’re looking for a Developer Relations &amp; Content Strategist to help build relationships, tell stories, and grow communities around open-source AI using modern channels: short-form video, social platforms, and a new newsletter. This is a flexible, part-time or contract role suited for someone who understands how developers and technical communities actually engage - and who is fluent in today’s content and distribution tools.</span></p><p><span style="font-weight: 400;">You’ll work closely with&nbsp; senior Mozilla leaders to shape strategy, experiment in public, and help Mozilla show up authentically where technical conversations are already happening.</span></p><p>&nbsp;</p><table><tbody><tr><td><h1><span style="font-weight: 400;">What you’ll do - in brief</span></h1><p><strong>Make Mozilla a highly-visible champion for open source AI in the developer/developer relations community, and shape a profile for Mozilla as an influencer in this space. </strong><span style="font-weight: 400;">This consultant will stand up a vertical video strategy, shape and implement a social strategy to engage developers, get reach for Mozilla’s open source AI activities, and help grow an engaged audience for a new newsletter, </span><em><span style="font-weight: 400;">Owners Not Renters</span></em><span style="font-weight: 400;">.</span></p></td></tr></tbody></table><p><br><br></p><h1><span style="font-weight: 400;">What you’ll do - in detail</span></h1><h2><em><span style="font-weight: 400;">Strategy + Positioning&nbsp;</span></em></h2><ul><li style="font-weight: 400;"><span style="font-weight: 400;">Help define how Mozilla communicates about open-source AI to technical and builder communities&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Develop a video, content and social strategy to support our 2026 Open-source AI engagement activities This includes supporting the launch of major projects like a Q2 State of Open-Source AI report, and proposing an ongoing cadence of content.&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Making clear recommendations on the right platforms for Mozilla to engage&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Develop an “inform-the-influencer” approach aligned with DevRel values:</span></li><ul><li style="font-weight: 400;"><span style="font-weight: 400;">Identify respected builders, creators, and thinkers in the AI ecosystem</span><span style="font-weight: 400;"> </span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Share ideas, context, and early insights in ways that invite collaboration</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Help Mozilla become a trusted reference point in open-source AI discussions</span></li></ul></ul><h2><em><span style="font-weight: 400;">Modern DevRel content, with a focus on vertical video&nbsp;</span></em></h2><ul><li style="font-weight: 400;"><span style="font-weight: 400;">Design and iterate on a short-form video strategy (e.g. Reels, TikTok, Shorts) tailored to technical audiences</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Collaborate on hooks, scripts, demos, explainers, and conversation-starting formats</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Support hands-on content logistics: editing, publishing, scheduling, iteration</span></li></ul><h2><em><span style="font-weight: 400;">Community, social &amp; ecosystem engagement</span></em></h2><ul><li style="font-weight: 400;"><span style="font-weight: 400;">Make and implement clear recommendations for Mozilla to engage on platforms like Reddit, Discord and Hacker News.&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Engage directly with developers, founders, and creators through replies, comments, and conversations</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Identify and participate in the online spaces where AI builders already gather</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Build trust and rapport over time, not just follower counts</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">This work might (based on candidate) be about you engaging in these spaces, or directing Mozilla on how to and developing content for us to use.&nbsp;</span></li></ul><h2><em><span style="font-weight: 400;">Newsletter &amp; long-form engagement</span></em></h2><p><span style="font-weight: 400;">Working with a writer and additional team members, help to grow audience and reach for a new Substack, </span><em><span style="font-weight: 400;">Owners Not Renters</span></em><span style="font-weight: 400;">.&nbsp;</span></p><ul><li style="font-weight: 400;"><span style="font-weight: 400;">Support in maintenance of our Substack platform&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Define editorial themes, cadence, and feedback loops with the community</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Partner with our designer to implement changes and features; partner across Mozilla to source content and contributions.&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Propose and implement newsletter marketing strategies, including paid promotion&nbsp;</span></li></ul><p><span style="font-weight: 400;">Across these tasks, ideal candidate would explore how open-source AI tools can support content creation and community work</span></p><h1>&nbsp;</h1><h1><span style="font-weight: 400;">Who you are</span></h1><ul><li style="font-weight: 400;"><span style="font-weight: 400;">&nbsp;A strong DevRel instinct: you care about developers, builders, and communities first</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">&nbsp;Fluent in modern social, video, and newsletter tools</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">&nbsp;Comfortable moving between strategy, execution, and community interaction</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">&nbsp;Strong intuition for internet culture and technical audiences</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">&nbsp;Thoughtful about who you’re speaking to and why</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">&nbsp;Curious, opinionated, and comfortable experimenting in public</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">&nbsp;Genuinely excited about AI - especially open-source AI and its societal impact</span></li></ul><p><span style="font-weight: 400;">You might come from developer relations, technical content, community building, or creator work. Titles matter less than judgment, fluency, and enthusiasm.</span></p><h1><span style="font-weight: 400;">What success looks like</span></h1><ul><li style="font-weight: 400;"><span style="font-weight: 400;">Mozilla (and/or CTO Raffi Krikorian on behalf of Mozilla) emerges as a leading go-to/influencer on open-source AI.&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">We have a strong vertical video program and social/community engagement program up and running for our OSAI work.&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Developer and tech audience cutthrough for Mozilla as a leader on open-source AI, and for “moments” like hackathons, meetups and the release of the State of Open-Source AI.&nbsp;&nbsp;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">A growing, high-quality newsletter with repeat readers</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Strong relationships with creators, builders, and influencers in the AI space</span></li></ul><h1>&nbsp;</h1><h1><span style="font-weight: 400;">Working model</span></h1><ul><li style="font-weight: 400;"><span style="font-weight: 400;">Part-time or contract role;</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Flexible hours, outcome-oriented; and</span></li><li style="font-weight: 400;"><span style="font-weight: 400;">Opportunity to shape something early and experimental</span></li></ul><p>&nbsp;</p><p><span style="font-weight: 400;">Budget for this opportunity: </span><strong>$125,000–$187,000 annualized equivalent</strong><span style="font-weight: 400;">.</span></p><p><span style="font-weight: 400;">This is a fixed-term contract opportunity, not a permanent employee role. Final contract terms — including scope, weekly hours, duration, and payment structure — will be determined based on the needs of the engagement and the selected contractor’s experience. This posting reflects Mozilla’s good-faith budgeted range for the work at the time of posting.</span></p><p>&nbsp;</p><p><span style="font-weight: 400;"><a href="https://docs.google.com/document/d/e/2PACX-1vTEeCImDA-kqr0wm3JwfOv_2MS5FZ8oyL2pEWfVsZbeO87E41r2wePoOhppQ4qX6w/pub">Applicant Privacy Notice</a></span></p><p>&nbsp;</p>

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