Senior Performance Marketing Manager

<h3>What Do We Do?</h3>Triple Whale is the complete intelligence platform that helps ecommerce brands confidently understand what's working in their business, what's not, and what they should do next. We pull all your data into one place, give you the measurement tools to actually trust it, then use the smartest AI in the industry to translate it into insights and recommendations. From there, you get tools to put those insights to work — from AI agents that generate creative and take action on your behalf, to automations that make the rest of your tech stack smarter and more effective. More than 50,000 brands like Pressed Juicery, Ouai and True Classic trust Triple Whale to grow faster with fewer resources — uncovering opportunities and acting on them at a scale that would be impossible manually.<h3>What You're Applying for</h3>As Senior Performance Marketing Manager, you’ll own Triple Whale’s paid growth engine end to end, driving acquisition, conversion optimization, and measurement across the full funnel. You’ll deliver measurable impact on SQLs, pipeline, and revenue through cross-channel execution, ABM strategy, and continuous experimentation.The ideal candidate has 5+ years of B2B SaaS experience and thrives operating autonomously in complex, multi-touch environments. Strong cross-channel strategy, web CRO, attribution-driven decision making, and close partnership with BI, Sales, and RevOps are key.If you love owning paid growth, digging into data to find new levers, and shipping experiments that move pipeline week after week, this role is for you.<h3>What You’ll Do </h3><ul><li data-start="98" data-end="241">Own paid media end to end: Define channel mix, investment strategy, and execution to drive net-new SQLs, qualified pipeline, and revenue.</li><li data-start="242" data-end="404">Execute and optimize cross-channel programs: Lead planning, creative alignment, campaign buildout, launch, and continuous optimization across paid channels.</li><li data-start="405" data-end="575">Improve measurement and scale ROI: Partner with BI to leverage Triple Whale’s attribution, improve capital efficiency, and allocate spend to highest-impact drivers.</li><li data-start="576" data-end="719">Build and run paid ABM: Partner with Sales to execute ABM programs for strategic accounts, tying impact directly to pipeline and revenue.</li><li data-start="720" data-end="869">Test and scale new channels: Identify, test, and validate emerging channels like TikTok, Reddit, podcasts, CTV, sponsorships, and partnerships.</li><li data-start="870" data-end="1017">Own CRO and performance insights: Run an always-on CRO program and deliver executive-ready reporting with clear insights and recommendations.</li></ul><h3>What You’ll Bring</h3><ul><li>5+ years of experience running paid acquisition in B2B SaaS required. Comfortable operating in long sales cycles, lower-volume conversion environments, and multi-touch attribution with imperfect data</li><li>Deep, hands-on expertise across Google Ads, Meta, LinkedIn, and/or other platforms required — with a strong POV on what to test, scale, and invest in </li><li>Proven ability to improve website conversion through an always-on CRO program, with a clear framework for prioritizing experiments by impact, effort, and speed to learn </li><li>Strong analytical judgment in diagnosing performance issues across creative, audience, funnel, and measurement layers </li><li>High ownership mentality — you spot gaps, take initiative, and drive outcomes without waiting to be asked </li><li>Comfort thriving in fast-moving environments where priorities evolve and ambiguity is normal </li><li style="text-align: left;">Executive-level communication — you translate performance into insights, recommendations, and business impact and comfortably & proactively share that across the org</li><li>Comfort operating across the full growth stack — experimentation (VWO), CRM/reporting (HubSpot), attribution beyond last-click (Triple Whale), and hands-on tracking/debugging through GTM</li><li>Experience partnering closely with Product teams to influence roadmap through real-world growth testing and campaign learnings</li><li>Familiarity with the DTC / Ecommerce space is a plus! </li></ul><h3>Our Values</h3><ul><li>We Are Customer Obsessed: From our mission to every detailed project, everything we do is designed to create a positive impact for our customers.</li><li>We Move (Very!) Quickly: The speed at which we work, iterate, and deliver value is our most competitive advantage. </li><li>We Are Trustworthy: Candor, directness, and honest communication helps us learn, grow and improve so we can win together. </li><li>We Are Curious: We extend beyond our comfort zone and ask questions that guide us towards new, creative, and bold paths.</li><li>We Act Like A Mensch: We act with honor, integrity and empathy, and have deep respect for our customers and each other.</li></ul>Base Compensation Range: 110,000-130,000Our compensation ranges are set using benchmarks from growth-stage companies and factor in function, level, and location- so everything stays above board and whale-balanced.  The range you sea on each job posting shows the minimum and maximum target salary for new hires across all U.S. locations.Triple Whale is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.<h3>Join Us in Making Waves</h3>If you’re looking for more than just a job and want to be part of a movement reshaping the future of Ecommerce, Triple Whale is the place for you. We’re on the lookout for driven, curious, and creative individuals ready to thrive in a fast-paced environment.Referred?  Got here thanks to a friend? Splash some gratitude their way!  They'll need to submit your application through our referral system to make it official.#LI-Remote

Senior Performance Marketing Manager

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