About the Role
We’re looking for a Senior Media Buyer to help us scale from $5M+ in monthly ad spend while maintaining performance and margin discipline. You’ll be working side-by-side with our Head of Paid and creative team to launch, test, scale, and optimize campaigns that drive real business growth.
This is not a "strategy-only" role—you will be in the trenches: manually launching ads, analyzing data, pushing budgets, and grinding through the work to deliver results. You’ll own your platforms end-to-end—from creative testing to budget allocation and performance analysis.
Key Responsibilities
- Own and scale: TikTok, Meta, Pinterest, and Snapchat campaigns end-to-end.
- High-Volume Execution: Support the team with high-volume creative launches and ad optimizations (500+ ads per week), executed manually with zero errors in setup, targeting, or budgets.
- Precision Scaling: Strategize, launch, and manage high-scale campaigns with precision and speed.
- Creative Testing Frameworks: Build and run frameworks to find hooks, angles, and formats that scale profitably.
- Data-Driven Optimization: Analyze performance daily using MTA tools, GA4, and internal dashboards to optimize CAC, spend efficiency, and scaling decisions.
- Infrastructure Management: Manage full campaign infrastructure: audiences, bidding (CBO/ABO), segmentation, and budget pacing.
- Relentless Monitoring: Monitor and adjust campaigns—including nights and weekends—to maximize performance.
You’re a Fit If You...
- Have the Track Record: Have 3+ years managing Meta ads at scale ($1M+/mo) and have personally managed $10k+/day in spend on TikTok AND another major platform.
- Are Analytical to the Core: You live in dashboards, love data, and always seek signal over noise.
- Have Relentless Hustle: Willing to grind, check accounts on nights/weekends, and constantly push for more.
- Are Systems-Oriented & Disciplined: You build repeatable processes and test frameworks, not chaos.
- Communicate Clearly: You excel at explaining performance via Slack, weekly reports, or Loom updates.
- Must work US EST hours.
Why This Role Rocks
- Massive Budget + Freedom to Scale: Manage $5M+/mo in spend with the freedom to test, scale, and move fast—no layers of approvals, and full infrastructure in place to support infinite scale.
- Fast Path to Mastery: Work directly with the top performance marketers in the game.
- Top-Tier Tech Stack: Multi-touch attribution (MTA) tools, real-time tracking, robust analytics, and on-call dev resources.
- Creative Firepower at Scale: 100+ new creatives weekly, a robust UGC pipeline, and direct influence over creative direction and strategy.
- No Red Tape, Just Ownership: Fast decisions, clear KPIs, and a culture built for execution and upside.
- Aligned Incentives: Generous monthly bonus plan tied directly to performance.
- Career Growth: High performers grow fast here—with increasing ownership, autonomy, and long-term upside tied to impact.