About the Team

The People Organization drives DoorDash’s success by attracting, developing and retaining our most valuable asset: our people. We bring to life DoorDash’s global business strategy, goals and innovation by ensuring we have the right talent in the right places at the right times. Our organization’s work spans all parts of the employee lifecycle, including Talent Management & Development, Employee Experience, Compensation, Benefits, Talent Acquisition, and more. We set the vision and strategy for ensuring that our global employees are able to do the best work of their careers at DoorDash. 

About the Role

The Senior Manager, People Brand Strategy role is an internal-facing brand strategy role focused on defining and amplifying the Global People Organization’s voice with our employees. This role will work at the intersection of brand and communications to drive awareness, adoption, and engagement of our People Org strategy and initiatives. It will ensure our employees fully understand the value of our People programs, launches, and resources that enable employee growth, empowerment, and impact. It will use clear communication and launch strategies to craft a cohesive narrative for employees, enhancing the People Organization’s strategy and reputation. This role will report to our Chief of Staff, Global People Organization. It will be remote with the option to go into one of our offices any time if you are located nearby.  

You’re excited about this opportunity because you will…

• Lead the development and execution of a brand and communications strategy that aligns the DoorDash vision with the People Org’s mission, creating a cohesive narrative that highlights the value of our initiatives and drives employee engagement.
• Craft clear, targeted, and impactful messaging for People Org initiatives, such as hiring practices, compensation, benefits offerings, policies, and new global program or product launches. Ensure these messages resonate with specific employee segments, tailoring them to drive understanding and engagement across the organization.
• Develop and manage go-to-market plans for People Org initiatives, including launch plans, communication timelines, and campaign strategies. Partner with People Leadership and key stakeholders to create compelling materials that foster awareness and uptake.
• Act as a bridge between the People Organization and key stakeholders, including the People Leadership Team, change management leads and Internal Communications. Facilitate cross-functional alignment to ensure messaging is consistent, represents the People Org’s objectives, and ties back to an overarching People narrative. 
• Define the People Org’s “voice” for internal communications, ensuring it reflects the values, purpose, and inclusivity of the People Org. Guide tone and language choices in alignment with our employee needs, from executives to managers and individual contributors.
• Develop strategies to gauge the effectiveness of communications and refine messaging based on employee feedback and engagement analytics. Measure and track progress in increasing awareness, understanding, and engagement with People Org initiatives.
• Work to create narratives that illustrate the “why” behind People Org initiatives, focusing on the impact for employees and managers. Champion storytelling methods that communicate our People Org vision and create emotional connections with employees.

We’re excited about you because you…

• Have 8+ years of experience in internal communications, branding, marketing, or a related field, with a focus on HR or People functions preferred.
• Have experience creating effective internal communication campaigns and go-to-market strategies, ideally within a dynamic, high-growth organization.
• Display an ability to translate complex programs into clear, compelling, and accessible narratives for diverse employee audiences.
• Demonstrate exceptional verbal and written communication skills, with an ability to define and maintain a consistent brand voice.
• Have strong stakeholder management and influencing skills, with experience working cross-functionally with senior leaders.
• Are an analytical thinker with experience measuring communication effectiveness and optimizing for engagement.
• Are highly adaptable, with a creative and solutions-oriented approach to work in a fast-paced, evolving environment.

We expect this position to be filled by 3/14/2025.

Notice to Applicants for Jobs Located in NYC or Remote Jobs Associated With Office in NYC Only

We use Covey as part of our hiring and/or promotional process for jobs in NYC and certain features may qualify it as an AEDT in NYC. As part of the hiring and/or promotion process, we provide Covey with job requirements and candidate submitted applications. We began using Covey Scout for Inbound from August 21, 2023, through December 21, 2023, and resumed using Covey Scout for Inbound again on June 29, 2024.

The Covey tool has been reviewed by an independent auditor. Results of the audit may be viewed here: Covey