Senior Manager, Messaging Strategy & Operations, SMS Deliverability

Attentive® is the AI-powered mobile marketing platform transforming the way brands personalize consumer engagement. Attentive enables marketers to craft tailored journeys for every subscriber, driving higher recurring revenue and maximizing campaign performance. Activating real-time data from multiple channels and advanced AI, the platform personalizes content, tone, and timing to deliver 1:1 messages that truly resonate.

With a top-rated customer success team recognized on G2, Attentive partners with marketers to provide strategic guidance and optimize SMS and email campaigns. Trusted by leading global brands like Neiman Marcus, Samsung, Wayfair, and Dyson, Attentive ensures enterprise-grade compliance and deliverability, supporting trillions of interactions across more than 70 industries. To learn more or request a demo, visit www.attentive.com or follow us on LinkedIn, X (formerly Twitter), or Instagram.

Attentive’s growth has been recognized by Deloitte’s Fast 500, Linkedin’s Top Startups and Forbes Cloud 100 all thanks to the hard work from our global employees!

About the Role

We’re looking for a Senior Manager to lead SMS Deliverability for our Messaging Strategy & Operations team. The Deliverability Team ensures Attentive’s messaging channels, including SMS, are operating reliably, at scale, and with industry-leading deliverability. You’ll set the vision, drive strategic initiatives, and guide a high-performing team through complex challenges that range from resolving high-priority deliverability issues to building the processes, tools, and partnerships that keep our messaging performance at the forefront of the industry.

This is a highly cross-functional leadership role. You’ll partner with Product, Engineering, and Client Strategy teams, as well as our messaging partners, to ensure messages reach end users quickly and consistently, proactively identify and prevent issues, and scale our operations for future growth.

• Define and execute high-level goals that align with company priorities and long-term SMS deliverability strategy
• Lead, mentor, and develop a high-performing team, fostering technical excellence and career growth
• Build and deepen strategic relationships with external messaging partners, collaborating closely to optimize performance, increase capacity, and support scalable growth, while keeping internal stakeholders aligned
• Partner with Product and Engineering to design scalable processes, secure investment in tools and infrastructure, and bring clarity to complex or ambiguous challenges that impact message throughput, reliability, and monitoring
• Serve as the escalation point for complex, high-stakes deliverability and messaging performance issues, coordinating resolution across clients, partners, and carriers
• Use data to proactively identify trends, anticipate risks to message deliverability, and develop strategies to address them.
• Represent the team in cross-functional and executive-level initiatives
• Lead strategic planning for RCS messaging, including partner alignment, capacity planning, and scaling processes to support growth in this emerging channel
• Collaborate with Product, Engineering, and partners to test, launch, and optimize RCS features that enhance message performance, reliability, and customer experience

• 5+ years in technical operations, support, strategy, or program management roles, with 2+ years of people management experience
• Familiarity with SMS messaging deliverability concepts (throughput, partner routing, downstream failures) is a plus, but not required.
• Proven success leading teams in high-growth, cross-functional environments
• Proven ability to use operational and analytical tools (e.g., SQL, Looker, Datadog) to analyze data, troubleshoot issues, and inform decisions
• Strong analytical and problem-solving skills, with the ability to create structure in ambiguity
• Excellent communicator, skilled at de-escalating high-stakes situations and influencing senior stakeholders
• Experience building scalable processes that deliver measurable results

You'll get competitive perks and benefits, from health & wellness to equity, to help you bring your best self to work.

For US based applicants:

- The US base salary range for this full-time position is $115,000 - $145,000 annually + equity + benefits

- Equity is a substantial part of the total compensation package

- Our salary ranges are determined by role, level and location

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Attentive Company Values

Default to Action - Move swiftly and with purpose

Be One Unstoppable Team - Rally as each other’s champions

Champion the Customer - Our success is defined by our customers' success

Act Like an Owner - Take responsibility for Attentive’s success

Learn more about AWAKE, Attentive’s collective of employee resource groups.

If you do not meet all the requirements listed here, we still encourage you to apply! No job description is perfect, and we may also have another opportunity that closely matches your skills and experience.

At Attentive, we know that our Company's strength lies in the diversity of our employees. Attentive is an Equal Opportunity Employer and we welcome applicants from all backgrounds. Our policy is to provide equal employment opportunities for all employees, applicants and covered individuals regardless of protected characteristics. We prioritize and maintain a fair, inclusive and equitable workplace free from discrimination, harassment, and retaliation. Attentive is also committed to providing reasonable accommodations for candidates with disabilities. If you need any assistance or reasonable accommodations, please let your recruiter know.