The Role:
Epic Gardening is hiring a pipeline engineer, not a relationship manager. Your job is to find every creator on the internet with an audience that should be planting a garden of their own. Pet owners, home renovators, wellness seekers — it's your job to convert them into high-performing Epic ambassadors. You will own the full funnel: organic seeding, paid UGC production, and whitelisted ad amplification.
What You'll Do:
- Build the Pipeline: High-velocity outreach and seeding at scale. You'll manage thousands of seeds to harvest a handful of unicorns.
- Run Adjacent Category Tests: Pet, DIY, Wellness, Homesteading. Find the whitespace with low CAC and high LTV, then own it.
- Own Paid UGC and Whitelisting: Source, brief, and manage creators for paid UGC. Move top performers into whitelisted Meta and TikTok campaigns. You evaluate whitelisted content as a mid-funnel signal generator, not a direct-response unit.
- Own Affiliate Revenue: You hold the revenue line and contribute materially to annual targets.
- Drive Membership: Every partnership optimized toward Greenhouse Membership conversion.
- Kill What Doesn't Work: Weekly pipeline audits. If a segment isn't hitting gross margin thresholds after attribution, cut it.
Who You Are
- You don't wait for a brief. You spot the opportunity, calculate the TAM, and execute.
- You understand attribution modeling, pixel tracking, and the difference between Amazon and DTC conversion, and you know whitelisted content doesn't get evaluated on last-click attribution.
- You treat spend like it's your own money.
- You know gardening has a "Fear of Failure" problem and you arm ambassadors to solve it.
Requirements
- 5+ years scaling affiliate or ambassador programs at a $20M+ DTC brand
- Proven track record managing $1M+ in monthly attributed revenue
- Hands-on experience running paid UGC programs and creator whitelisting on Meta and/or TikTok
- Mastery of modern affiliate platforms (SuperAffiliate, etc.) and CRM automation
- Founder mindset on spend
Comp & Benefits:
- Base Compensation: Starting at $100,000, depending on experience and location
- Bonus: This role is eligible for a team performance bonus at 10%.
- Flexibility: We trust our team to get their jobs done. We trust that YOU know the best way to achieve that. High quality delivery of results means you can choose how and where you work. It’s not just about putting in the hours and checking a box. Flexible work includes flexibility around work location and working hours, including how you work & start and stop times.
- Benefits: We include employer-paid health insurance premiums for employees at 80%, dependents at 50%, dental, vision, voluntary benefits, 7 paid holidays, 7 sick days, unlimited time off (salaried), 12 weeks paid parental or adoption leave, 401(k) with 4% match through Vanguard, $500 yearly professional development stipend, leadership development program, employee product discounts, and more.