Senior Manager, Demand Generation

About Bioscope.ai

Bioscope.ai is an AI-powered precision medicine platform focused on advancing personalized healthcare through intelligent data analysis and actionable insights. The platform integrates complex health and omics data to help clinicians and organizations make more informed decisions and improve patient outcomes.

Bioscope.ai is seeking a Senior Manager of Demand Generation.

This role will be responsible for building and optimizing multi-channel demand generation initiatives across digital, events, email, social media, and marketing automation platforms.

The ideal candidate has 3–5 years of experience in digital demand generation, a strong background in B2B SaaS, and hands-on experience using AI-powered marketing tools. Experience in healthcare or health technology marketing is a plus.

Key Responsibilities

• Own and execute the demand generation activities focused on pipeline creation and revenue impact

• Plan, manage, and optimize multi-channel campaigns, including:
  

  • Digital advertising
    

  • Email marketing
    

  • Social media marketing
    

  • Lead nurturing programs
    

  • Events and webinars
    

• Build and manage lead lifecycle programs from awareness through MQL, SQL, and pipeline
  

• Partner closely with sales to align on pipeline goals, lead quality, and conversion metrics
  

• Manage and optimize marketing automation and CRM workflows (HubSpot experience is a plus)
  

• Implement and leverage AI marketing tools to improve targeting, personalization, efficiency, and performance
  

• Track, analyze, and report on campaign performance, pipeline contribution, and ROI
  

• Continuously experiment, test, iterate, and improve programs using data-driven insights
  

Required Qualifications

• 3–5 years of experience in digital demand generation or growth marketing
  

• Proven experience driving pipeline and revenue through modern marketing programs
  

• Hands-on experience with:
  

  • Email marketing
    

  • Events marketing
    

  • Social media marketing
    

  • Lead nurturing programs
    

• Experience using marketing automation platforms and CRM systems – Hubspot is preferred
  

• Background in B2B SaaS or technology marketing
  

• Strong analytical skills with the ability to translate data into action
  

• Excellent communication and cross-functional collaboration skills
  

Preferred Qualifications

• Experience marketing healthcare, health technology, or life sciences solutions

• Experience with Hubspot

• Experience with AI-powered marketing tools

• Bachelor’s degree in marketing, business, or a related field is a plus