This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Campaign Manager based in United States.
As a Senior Campaign Manager, you will lead the development and execution of high-impact, multi-channel marketing initiatives designed to drive engagement, pipeline growth, and customer expansion. This role offers the opportunity to shape and optimize Account-Based Marketing (ABM) and customer upsell strategies while collaborating closely with sales, product marketing, content, and digital teams. You will oversee end-to-end campaign delivery, leveraging data, technology, and creativity to generate measurable business outcomes. Working in a fast-paced and globally connected environment, you will influence strategic marketing decisions, improve campaign performance, and strengthen customer relationships. The position is ideal for a results-driven marketing professional who enjoys combining strategic thinking with hands-on execution and continuous optimization. You'll also have the opportunity to mentor team members and contribute to the evolution of best-in-class marketing programs.
Accountabilities:- Develop and execute integrated multi-channel marketing campaigns aligned with business goals, target audience needs, and revenue objectives.
- Manage the full campaign lifecycle, including strategy development, planning, execution, monitoring, optimization, and performance reporting.
- Lead Account-Based Marketing (ABM) and customer upsell initiatives designed to increase engagement, demand generation, and customer growth.
- Collaborate with cross-functional teams including sales, product marketing, content, and digital marketing to ensure campaign consistency and effectiveness.
- Oversee the creation and delivery of campaign assets such as landing pages, email campaigns, advertising creatives, videos, and supporting content.
- Serve as a strategic liaison between marketing and sales teams, ensuring alignment on priorities, account targeting, and campaign objectives.
- Support business development and sales enablement efforts through the creation of messaging frameworks, email templates, call scripts, and automated workflows.
- Manage campaign budgets and resource allocation to maximize return on investment and marketing effectiveness.
- Analyze campaign performance metrics, identify trends, and provide actionable recommendations to improve results.
- Conduct testing and experimentation initiatives, including A/B testing, to enhance conversion rates and audience engagement.
- Stay informed about industry trends, emerging technologies, and competitive activity to continuously improve marketing strategies.
- Mentor and support junior marketing professionals while promoting collaboration and high-performance standards.
Requirements
- Significant experience in campaign management, preferably within B2B SaaS, technology, fintech, or related industries.
- Demonstrated success planning, executing, and optimizing integrated marketing campaigns that deliver measurable business impact.
- Strong expertise in Account-Based Marketing (ABM) strategies and customer lifecycle marketing programs.
- Hands-on experience with marketing automation platforms and ABM technologies such as Pardot, HubSpot, Demandbase, ZoomInfo, or similar tools.
- Proficiency with CRM platforms, particularly Salesforce or equivalent systems.
- Strong analytical mindset with the ability to interpret data, generate insights, and make informed, data-driven decisions.
- Excellent project management skills with the ability to manage multiple campaigns and priorities simultaneously.
- Strong understanding of digital marketing channels including email marketing, SEO, SEM, social media, and paid advertising.
- Exceptional written and verbal communication skills with strong attention to detail.
- Ability to work effectively in a fast-paced, collaborative, and globally distributed environment.
- Experience within payroll, HR technology, fintech, or related sectors is considered an advantage.
- Proactive, self-motivated, and solution-oriented approach with strong critical thinking and problem-solving abilities.
- Commitment to continuous improvement, innovation, teamwork, and delivering high-quality results.
Benefits
- Fully remote work opportunity within the United States.
- Competitive compensation package.
- Exposure to global marketing initiatives and international collaboration.
- Opportunity to take ownership of strategic, high-visibility marketing programs.
- Career development and professional growth opportunities within a high-performing team.
- Collaborative and innovative work environment that encourages new ideas and continuous improvement.
- Supportive culture focused on teamwork, empowerment, and employee success.
- Access to modern marketing technologies and industry-leading tools.
- Flexible work environment designed to support productivity and work-life balance.
- Additional local benefits and perks available based on location and discussed during the recruitment process.
How Jobgether works:
We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.
We appreciate your interest and wish you the best!
Why Apply Through Jobgether?
Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.
#LI-CL1