đ Role Summary
The Sales Performance Lead is the person who makes sure our sales floor is sharp, hungry, and continuously improving.
You:
- Turn data into insight, insight into action, and action into measurable lift.
- Know the difference between a rep who needs coaching and a rep who needs replacing -and youâre comfortable driving both.
- Are keeping the floor honest, focused, and fair.
If you do this job well, every rep is either getting better fast⌠or being replaced with someone who will.
đź What Youâll Do
1ď¸âŁ Coach Reps to Actually Get Better
Youâre not a ârah-rahâ coach. Youâre a âhereâs the data, hereâs the behavior, hereâs the changeâ coach.
You will:
- Run structured 1:1s and small-group coaching focused on close rate, deal velocity, and conversation quality.
- Listen to calls and review deal outcomes to spot the exact behaviors that are costing us sales.
- Build clear, measurable improvement plans and track each repâs progress weekly.
2ď¸âŁ Diagnose and Quantify Performance Gaps
You donât guess. You measure.
You will:
- Break down performance across the funnel â lead â connect âqualifyâ close â onboard -and pinpoint where each rep is leaking.
- Separate effort problems (low activity, slow follow-up) from skill problems (weak framing, poor discovery, bad closing).
- Recommend specific interventions or exits based on numbers.
You donât get lost in spreadsheets â you use them to decide what happens on the floor tomorrow.
3ď¸âŁ Own the Performance Pipeline
You will:
- Own the improvement lifecycle for low performers: diagnosis â coaching â PIP â replacement.
- Maintain a living roster that tags every rep as improving, stable, or at risk â and why.
- Ensure PIPs are data-driven, time-bound, and reviewed weekly with your manager.
- Support leadership in maintaining a healthy high-velocity environment while steadily raising the team average.
4ď¸âŁ Drive Motivation and Customer First Culture
You know that culture and accountability arenât opposites â they amplify each other.
You will:
- Help create a culture where reps feel coached, challenged, and valued â not coddled or ignored.
- Champion and reinforce a customer-first approach on every call.
- Minimize voluntary attrition by making top performers feel seen and low performers feel supported and held to a standard.
We take performance seriously and want to build a floor where high performers never wonder why theyâre working so hard. We believe you can be high-accountability and deeply caring at the same time. Thatâs the bar here.
5ď¸âŁ Simplify Change and Protect Focus
Weâre a startup. Change is constant. Your job is to make sure it doesnât become chaos.
You will:
- Be the feedback loop from the floor back to leadership â telling us whatâs working, whatâs breaking, and what needs to be rolled back.
đ§ Key Competencies
- Performance Management
Work with your manager to define what âgoodâ looks like, build scorecards, and keep everyone honest to the numbers. - Team Leadership & Coaching
Youâve actually moved reps from âstrugglingâ to âcrushing itâ through targeted coaching, not generic advice. - Data-Driven Sales Analysis
Youâre comfortable in metrics, trends, and root-cause analysis. SQL is a strong plus â or a strong desire to learn it quickly.
đ Who Thrives in This Role
This role is for you if you:
- Love high-velocity, inbound sales environments.
- Are allergic to âaverageâ and deeply believe most reps can get better â with the right pressure and support.
- Are just as comfortable in a coaching session as you are in a dashboard
- Can say hard things kindly, and hold the line when standards slip.
This role is not for you if you:
- Feel uncomfortable pushing people on performance.
- Want to live only in strategy docs and avoid the messy reality of calls and coaching.
- Prefer âeveryone tried their bestâ cultures over âwe win or we fix itâ cultures.
đ° Compensation
We structure this role to reward impact and continuous improvement.
- Base salary: USD $1,800â$2,000 per month, depending on experience and fit.
- Performance bonus: Ability to earn an additional USD $1,333 per month in bonuses tied to clear, data-driven performance goals.
If you want to own the health of a fast-growing sales floor - from the numbers to the people behind them - and help build a team where performance, fairness, and growth all matter, this is your seat.