Product Marketing Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Product Marketing Manager in United States.

This role sits at the intersection of product, marketing, and education, shaping how a leading elementary learning platform is positioned and adopted across global markets. You will define and drive go-to-market (GTM) strategies for new products and categories, translating product innovation into clear, compelling narratives that resonate with educators, administrators, students, and families. Working cross-functionally with Product, Sales, and Customer Success, you will influence roadmap decisions, enable revenue teams, and ensure consistent messaging across regions. The environment is fast-moving, collaborative, and highly mission-driven, with a strong emphasis on impact in K–12 education. This is a high-visibility role for a strategic marketer who thrives in ambiguity and enjoys building structure from the ground up. Your work will directly shape adoption, growth, and long-term customer success across multiple international markets.

Accountabilities

You will own and execute end-to-end product marketing and go-to-market strategies, shaping positioning, messaging, and launch execution for new features, tools, and product categories. You will act as a key connector across teams, ensuring alignment between product development, sales execution, and customer success outcomes.

Lead GTM strategy for new products and categories, including positioning, naming, pricing, and market definition
Develop messaging and campaign strategies for core platform offerings and curriculum products across multiple education segments
Serve as the primary bridge between Product, Sales, and Customer Success to ensure alignment across roadmap, adoption, and revenue goals
Conduct market research, competitive analysis, and persona development focused on the elementary education ecosystem
Build sales enablement assets such as pitch decks, case studies, battlecards, and ROI tools to support field teams
Translate complex product capabilities into clear, compelling narratives that drive engagement and adoption
Monitor market feedback and performance data to refine positioning and optimize GTM effectiveness

Requirements

You bring strong experience in product marketing within SaaS or education technology environments, with the ability to combine strategic thinking, storytelling, and cross-functional execution. You are equally comfortable shaping high-level strategy and delivering hands-on launch assets.

5+ years of experience in Product Marketing, ideally in SaaS or EdTech environments
Strong ability to translate technical product features into clear value propositions and messaging
Proven experience leading or contributing to GTM strategy and product launches
Excellent cross-functional collaboration and project management skills
Ability to use both qualitative insights and quantitative data to guide decisions and measure success
Strong communication and storytelling skills tailored to diverse audiences (technical, business, and education stakeholders)
Deep empathy for educators and understanding of K–12 learning environments is highly valued

Benefits

Medical, dental, orthodontics, and vision coverage
401(k) retirement plan with employer match
Flexible paid time off policy
Paid parental leave
Monthly technology stipend and home office setup support
Professional development stipend
Charitable donation matching and volunteer days
Wellness initiatives and mindfulness-focused programs
Flexible and balanced work culture supporting sustainable performance

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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Requirements

Benefits

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