Performance Marketing Strategist

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Performance Marketing Strategist in the United States.

This role sits at the core of a fast-scaling crypto prop trading business, where performance marketing is a primary driver of global growth. You will own the strategy and hands-on execution of paid acquisition across multiple channels, directly managing campaigns that influence user acquisition, trading activity, and revenue performance. Operating in a highly data-driven and experimental environment, you will continuously test, optimize, and scale campaigns across global markets. The role requires both strategic vision and deep operational expertise, with full ownership of ad account performance. You will collaborate closely with creative, analytics, and growth teams to ensure campaigns are both high-performing and aligned with broader business objectives. This is a high-impact position where your decisions directly shape acquisition efficiency and scaling outcomes.

Accountabilities

You will lead global performance marketing efforts end-to-end, combining strategic planning with hands-on execution across all major paid channels to drive scalable and efficient user acquisition.

Own and execute performance marketing strategy across Meta, Google, TikTok, X, Reddit, YouTube, programmatic, and emerging channels
Manage daily campaign operations including building, launching, optimizing, and scaling paid media campaigns
Set and oversee budgets, forecasts, and channel allocation strategies with accountability for CAC, ROAS, and payback metrics
Develop and run structured experimentation roadmaps, including creative testing and channel expansion initiatives
Partner with creative teams to brief, test, and iterate high-performing ad concepts across formats
Collaborate with analytics teams to improve attribution, tracking infrastructure, and incrementality measurement
Translate performance data into actionable insights, playbooks, and scalable growth frameworks
Present results, forecasts, and strategic recommendations to senior leadership

Requirements

You bring strong, hands-on performance marketing experience in high-growth, data-driven environments, with the ability to balance strategy and execution at scale. You are comfortable operating independently and making decisions based on performance data and experimentation.

6+ years of experience in performance marketing or paid acquisition roles
Proven track record managing large-scale paid media budgets with direct accountability for CAC, ROAS, and payback
Deep expertise across major platforms such as Meta Ads, Google Ads, TikTok, YouTube, X, Reddit, and programmatic channels
Strong understanding of attribution models, MMP tools, and incrementality testing methodologies
Analytical mindset with strong Excel or SQL-adjacent capabilities for modeling and performance analysis
Ability to operate as both strategist and hands-on operator in fast-paced environments
Strong creative instincts and ability to guide performance-driven ad development
Experience in crypto, fintech, trading, or other high-intent, regulated industries is highly preferred
Strong communication skills with ability to present insights to senior stakeholders

Benefits

Competitive compensation aligned with senior-level performance marketing roles
Fully remote-first work environment with global team collaboration
Opportunity to work on high-impact, fast-scaling crypto products
Exposure to cutting-edge performance marketing strategies and experimental channels
Strong collaboration with leading performance marketing teams across a global ecosystem
Dynamic, high-ownership culture focused on speed, experimentation, and measurable impact
Opportunity to influence growth strategy at a category-defining company

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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Performance Marketing Strategist

Requirements

Benefits

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