Your Mission

As our Performance Marketing Manager, you’ll single-handedly command our digital marketing stack end-to-end. Partnering with Product, Engineering, and Growth, you’ll design, implement, launch, and optimize all of our digital marketing campaigns and user journeys to drive measurable results and exceptional experiences. Simply put, you’ll steer our digital marketing roadmap from concept to conversion.

What You’ll Actually Do

Performance Marketing Execution

• Own the digital marketing channels for our B2B and DTC products. You will take on everything from channel strategies and roadmapping down to execution of the campaigns and weekly optimization.
• Leverage data and analytics to inform bid strategies, audience segmentation, and creative approaches that enhance performance and efficiency.
• Collaborate with the Product Marketing Manager to test new positioning and messaging in an effort to drive rapid growth in our target ICPs and personas. 

MarTech Implementation & Data Coordination

• Ensure no data gap goes untracked—implement and maintain GTM tags, Mixpanel events, GA4 goals, Hotjar heatmaps, and BI dashboards.
• Partner with Engineering to ensure lead flow is frictionless, lead attribution is accurate, and the necessary CRM properties are populating.
• Dive deep into data to find meaningful trends and insights, which fuel new opportunities and ideas

Design Best-in-Class Digital Experiences

• Contribute to the design and execution of digital experience improvements, such as web design improvements, lead flow designs, and self-service capabilities.
• Collaborate with the product team to enhance and test landing page experiences and conversion paths.
• Embody a culture of testing by creating a scalable and repeatable experimental testing design framework to uncover key insights, inform future campaigns, and identify new digital opportunities.

What We’re Looking For

• 7+ years in hands-on performance marketing with deep technical chops (GTM, JS tagging).
• Analytics mastery: Mixpanel, GA4, Hotjar, SQL or low-code querying.
• Operator mindset: You obsess over every user event, every data point, and ship fast.
• Strong communicator: You turn complex data into clear action items for all relevant stakeholders.

Nice-to-Have: experience in SaaS, B2B or telecom verticals; proficient in Next.js/React, HTML/CSS, and JavaScript debugging.

How We’ll Measure Success

• 100% Event Coverage: All core user actions instrumented within 30 days.
• 3%+ Site Yield Minimum: Ensure the right people come to the website and these people convert into buyers.
• 10% of Inbound Leads Checkout Online: Ensure people understand the product they are buying and can make a decision without sales.
• Team Enablement: Clear the path for our engineering, product, and product marketing teams to be able to do their best work.

💙 Community Phone Culture

Community Phone has a customer-obsessed culture. We are looking for team members who love our product and mission. 

Beyond the job description, here are some traits members of our team share:

We value Curiosity and learning in our employees. We promote open-mindedness, embrace mistakes, and encourage challenging questions for personal growth. We create a culture of continuous learning to empower our team to tackle challenges and excel in their roles.

Efficiency Where it Counts. We operate lean, optimizing resources to improve our products and deliver a world-class customer experience. We prioritize value over excess, embodying a scrappy and resourceful spirit to achieve our mission and values.

We prioritize taking decisive action over deliberation, recognizing that building a world-class product requires pushing personal limits and taking risks. We believe that a Bias Toward Action is essential for achieving our goals and delivering exceptional results to our customers.

We strive for Transparency and prioritize open, Direct communication. This helps us resolve issues quickly and build strong relationships with our stakeholders.

We take our work seriously and see it as a reflection of who we are. We're always looking for ways to improve and are open to feedback. We approach our work with a sense of ownership and a desire to deliver the best possible results. By embodying a Founder Mindset, we're able to achieve our goals and create exceptional products.

We value a Caring Mentality. Our customers come first, and we collaborate to provide exceptional service. We prioritize teamwork over personal accolades, fostering a customer-focused culture that drives our success and promotes a supportive work environment.