About Modern Agency
Modern Agency is a data-driven growth agency that helps e-commerce brands scale through cutting-edge strategy, creative, and our proprietary ecommerce management software, Modern.AI. We blend source-of-truth analytics with sharp storytelling to unlock sustainable growth for our clients.
Key Responsibilities
- Own Paid Media Strategy: Develop and execute paid media strategies across Meta, Google, and TikTok, tailored to client goals and business objectives.
- Lead Client Relationships: Act as the main point of contact for client strategy, ensuring clarity, alignment, and accountability across deliverables.
- Manage Campaign Execution: Manage media buys to ensure paid media campaign setup, optimization, and reporting in accordance with best practices.
- Performance Analysis: Continuously assess funnel performance, customer acquisition costs, and blended ROAS to uncover opportunities and guide testing.
- Reporting & Communication:
- Deliver weekly performance updates that distill key learnings and next steps.
- Produce bimonthly strategic reports with deeper insights, trends, and growth recommendations.
- Attend biweekly client calls to present findings, align on priorities, and reinforce trust through transparency.
- Cross-functional Collaboration: Partner with creative strategists and analysts to ensure campaigns are efficient and generate actionable data.
- Optimization & Testing: Identify A/B test opportunities across creatives, audiences, and landing pages and brief strategies to the respective teams.
- Feedback & Quality Control: Provide brutally honest feedback to ensure that all creative and media buying operations meet strategic standards and platform best practices.
- Leverage Modern.AI: Utilize (and ultimately master) our proprietary software to track paid media performance attribution, and overall business health for clients.
What Success Looks Like
- Performance campaigns that hit and exceed growth targets
- Clear, consistent communication that makes clients feel supported and understood
- Proactive problem-solving, not reactive scrambling
- Strategic direction that aligns media buying, creative, and funnel optimization
Requirements
- 2+ years of paid media experience (agency or in-house), focused on Meta or TikTok
- Experience managing $500K+/mo budgets across one or more of these platforms
- 1+ years in a client-facing strategy or account leadership role
- Proven ability to translate marketing data into strategic actions
- Deep understanding of the DTC landscape and customer acquisition best practices
- Exceptional communication, presentation, and organizational skills
- A testing mindset and passion for continuous learning and improvement
Benefits
- Unlimited PTO
- Health insurance
- Professional development reimbursement
- Wellness reimbursement
- Opportunity to grow with an amazing team!