About the role
We’re looking for an experienced Marketing Manager with a strong B2B background to work closely with the Senior Director of Global Marketing on campaigns, content, events, and thought leadership. You’ll play a hands-on role in execution while also contributing to strategy, bringing a regional perspective to global initiatives. This is a key role within our global marketing team, with responsibility for shaping and delivering high-quality marketing across ANZ and North America.
This role suits someone who is a confident communicator and storyteller — comfortable writing, presenting, hosting webinars, and representing Unimarket with customers, partners, and the broader market. You’ll also mentor our regional Digital Marketing Coordinator, helping lift execution quality while building capability within the team.
This role reports into our Senior Director, Global Marketing and will be fully remote, based on the US West Coast.
What you'll do
Campaign & Content Leadership
- Partner with the Senior Director of Global Marketing and the US team to plan and deliver global and regional campaigns and events.
- Create and edit high-quality content across blogs, case studies, thought leadership, videos, and event materials.
- Work with internal and external subject matter experts to develop compelling narratives that showcase Unimarket’s value and differentiation.
Events & Webinars
- Host webinars and panel discussions, from content planning through to delivery.
- Represent Unimarket at industry conferences, including presentations, panels, and event attendance.
- Work closely with the Digital Marketing Coordinator to ensure seamless execution of events and webinars.
Team Leadership & Collaboration
- Mentor and support the Digital Marketing Coordinator, contributing to their development and performance.
- Align closely with the Senior Director of Global Marketing to ensure regional execution supports global strategy and priorities.
- Support partner marketing initiatives in line with Unimarket’s growth strategy.
- Collaborate with sales, product, and customer success teams to ensure campaigns directly support business goals and lead generation targets.
Research & Market Insight
- Conduct and contribute to competitor and market research to identify positioning opportunities and gaps.
- Translate insights into clear recommendations that strengthen messaging and differentiation.
- Track influential voices, industry associations, and partners to inform content, partnerships, and thought leadership.
- Stay across industry trends, reforms, and policy changes, linking insights to campaign and content planning.
Strategy & Planning
- Bring a regional lens to global campaign planning, balancing consistency with local market nuance across ANZ and the US.
- Contribute to annual and quarterly marketing planning, aligning campaigns, content, and events to business priorities.
- Monitor campaign performance and provide insights and recommendations to optimise impact.
About You
- 6+ years’ experience in marketing, with B2B experience essential and B2B technology experience highly desirable.
- Strong content writing and editing skills, with a track record of producing high-quality, professional marketing content.
- Confident presenter and storyteller, comfortable hosting webinars and speaking at events.
- Experienced in managing end-to-end campaigns, conferences, and webinars.
- Collaborative leader with experience mentoring or coaching junior team members.
- Strategic thinker with a global mindset and the ability to adapt campaigns across regions.
- Familiarity with marketing automation platforms (HubSpot experience highly desirable).
Why Join Unimarket?
- Join a fast-growing global ProcureTech company with a clear mission and strong market position.
- Work across two major regions on a mix of strategic and hands-on marketing initiatives.
- Build leadership capability while mentoring and shaping a growing marketing team.
- Be part of a collaborative, high-trust environment where your work has real visibility and impact.
A note to our applicants
We welcome applications from people of all backgrounds and encourage candidates from marginalized communities to apply. If you need adjustments during the interview process, please let us know — we’ll do our best to support you. Please note:
- You must have the legal right to work in the US.
- You must be based on the US West Coast.
- A police record check will be required as part of the process.