At MyFitnessPal, our vision is to be the global catalyst for every “body” to achieve their health. We believe fitness starts with what you eat. We provide the tools and resources to reach your fitness goals. MyFitnessPal, you’ll have the opportunity to spend 10 weeks with our Influencer Marketing Specialist and work on projects that directly impact our product and users.
Are you passionate about empowering others and making a difference in their lives? As an Influencer Marketing Associate Intern you will learn how agile teams at MFP work towards creating value for our users.
What you’ll be doing:
- Identify influencers by researching and creating various lists of influencers that align with our brands goals, values, and target audience
- Draft outreach emails and direct messages for potential collaborations and maintain communication logs
- Track influencer outreach, agreements, campaign deliverables, and performance metrics in spreadsheets
- Collect and organize influencer content for approval and publishing
- Assist in following up with influencers on deliverables and deadlines
- Gather campaign performance data from social media platforms and compile basic reports to highlight campaign performance and key metrics for review
- Monitor competitor campaigns and social media to discover new trends
- Support in planning influencer events and marketing campaign activations
- Live our core values in all you do:
- Be Kind and Care
- Live Good Health
- Be Data-Inspired
- Champion Change
- Leave it Better than You Found It
- Make It Happen
Qualifications to be successful in this role:
- Be a current, full-time college student with at least one academic term remaining following an internship at MyFitnessPal. The following students are generally eligible:
- Undergraduate students graduating between December 2025 and May 2026 (rising Juniors or Seniors)
- Students completing their master’s degree between December 2025 and May 2026
- Full Time MBA students between the 1st and 2nd year of their program
- Familiarity with platforms like Instagram, TikTok, YouTube, and emerging social media trends
- Strong written and verbal communication skills for outreach and coordination with influencers
- Ability to manage multiple tasks, track campaign details, and meet deadlines
- Proficiency in identifying and vetting potential influencers for campaigns
- Basic understanding of metrics like engagement rates, impressions, and follower demographics
- Willingness to collaborate and support the marketing team
- Ensure accuracy when tracking data, sending outreach, or reviewing influencer content
- Self starter with a willingness to learn and adapt to a fast paced environment
- Creative thinker with a keen eye for detail, display comfort working in cross functional settings
- Results oriented and willing to roll up your sleeves
- Convey a can-do, positive attitude towards tackling problems and are able to see other points of view
- Reliable access to the internet and comfortable in a remote working environment
Perks & Benefits
- Paid internship with potential conversion to full time upon graduation
- Remote equal philosophy enabling you to work from any state in which we have operations in the continental U.S. (currently, not including AK)
- A dynamic, motivating and fun work environment
- Mentorship and guidance from senior staff and leadership
- Opportunity to work on a product with a positive impact on people’s lives
This position pays $25.00 per hour. In addition, if there is an opportunity for high-performing interns to convert full time upon graduation, upon doing so, you would be eligible for the following benefits listed below: