Growth Marketing Manager

<div class="content-intro">About Care AccessCare Access is working to make the future of health better for all. With hundreds of research locations, mobile clinics, and clinicians across the globe, we bring world-class research and health services directly to communities that often face barriers to care. We are dedicated to ensuring that every person has the opportunity to understand their health, access the care they need, and contribute to the medical breakthroughs of tomorrow.With programs like Future of Medicine, which makes advanced health screenings and research opportunities accessible to communities worldwide, and Difference Makers, which supports local leaders to expand their community health and wellbeing efforts, we put people at the heart of medical progress. Through partnerships, technology, and perseverance, we are reimagining how clinical research and health services reach the world. Together, we are building a future of health that is better and more accessible for all.To learn more about Care Access, visit <a href="http://www.careaccess.com/">www.CareAccess.com</a>.</div><h3>How This Role Makes a Difference</h3>The Growth Marketing Manager will be the critical link between our digital marketing team and our technical and SEO-driven digital efforts. This role requires a blend of technical expertise, UX/UI knowledge, and data-driven decision-making to optimize our digital experiences, improve search performance, and drive conversions across our platforms.If you have a passion for technical marketing, SEO, website performance, and digital usability, and love working in a fast-paced, mission-driven environment, we’d love to hear from you!<div><h3>How You'll Make An Impact</h3><ul><li>SEO & Digital Optimization <ul><li>Own and execute SEO strategy (technical SEO, on-page optimizations, structured data, page speed improvements). </li><li>Conduct site audits and provide recommendations to enhance organic search rankings and user engagement. </li><li>Implement A/B testing and UX improvements to optimize conversion rates and reduce friction. </li></ul></li><li style="text-align: left;">Technical Implementation & Website Management <ul><li data-leveltext="" data-font="Symbol" data-listid="11" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1">Collaborate with developers and designers to modify and optimize the digital user experience (landing pages, forms, mobile UX, etc.). </li><li>Track, analyze, and improve website performance metrics (page speed, user flow, bounce rates).</li><li>Manage and improve tracking pixels, tags, and analytics (Google Tag Manager, GA4, Looker Studio).</li><li>Oversee schema markup, metadata optimization, and internal linking strategies. </li></ul></li><li>Data-Driven Growth & Reporting <ul><li>Build dashboards and reports to track SEO performance, website engagement, and conversion rates. </li><li>Develop strategies to improve our customer acquisition funnel, with a focus on usability and accessibility. </li><li>Work with cross-functional teams (marketing, tech, and operations) to drive data-backed marketing strategies. </li></ul></li><li>Collaboration & Strategy <ul><li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1">Partner with content, creative, and paid media teams to align digital marketing initiatives with SEO and user experience best practices.</li><li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1">Stay ahead of emerging trends in search, web performance, and digital UX to implement cutting-edge solutions.</li><li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1">Ensure all digital experiences are optimized for both search engines and real users (UX/UI best practices).</li></ul></li></ul><ul><li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1">Turn participant feedback into actionable improvements</li><li data-leveltext="" data-font="Symbol" data-listid="13" data-list-defn-props="{"335552541":1,"335559685":720,"335559991":360,"469769226":"Symbol","469769242":[8226],"469777803":"left","469777804":"","469777815":"multilevel"}" data-aria-posinset="1" data-aria-level="1">Other ad hoc responsibilities / projects as the need arises </li></ul><h3>The Expertise Required</h3><ul><li>Experienced in SEO & digital growth – You have 5+ years of experience in SEO, technical marketing, and digital user experience. </li><li>Technically proficient – You’re comfortable using HTML, CSS, and JavaScript </li><li>Data-driven & analytical – You have experience with GA4, Google Tag Manager, PowerBI, Hotjar, or similar tools. </li><li>User-focused – You understand UX/UI principles and how to design intuitive, high-converting digital experiences. </li><li>A problem solver – You excel at diagnosing website issues, optimizing performance, and improving conversion pathways. </li><li>Collaborative – You can work across teams, bridging the gap between marketing, developers, and content creators. </li><li>Detail-oriented & strategic – You see the big picture but also execute with precision. </li></ul><h3 class="text-body text-muted">Certifications/Licenses, Education, and Experience:</h3><ul><li>Minimum education: Bachelor’s degree in Marketing or a similar field </li></ul><h3>How We Work Together</h3><ul><li>Location: Remote within the United States. This role requires 100% of work to be performed in a remote office environment.</li><li>Travel: This is a remote position with less than 10% travel requirements. Occasional national planned travel may be required as part of the role.</li><li>Physical demands associated with this position Include: The ability to use keyboards and other computer equipment.</li></ul>The expected salary range for this role is $100,000 - $130,000 USD per year for full time team members.<h3>Benefits & Perks (US Full Time Employees)</h3><ul><li>Paid Time Off (PTO) and Company Paid Holidays</li><li>100% Employer paid medical, dental, and vision insurance plan options</li><li>Health Savings Account and Flexible Spending Accounts</li><li>Bi-weekly HSA employer contribution</li><li>Company paid Short-Term Disability and Long-Term Disability</li><li>401(k) Retirement Plan, with Company Match </li></ul></div><div class="content-conclusion">Diversity & InclusionWe work with and serve people from diverse cultures and communities around the world. We are stronger and better when we build a team representing the communities we support. We maintain an inclusive culture where people from a broad range of backgrounds feel valued and respected as they contribute to our mission. We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to, and will not be discriminated against on the basis of, race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.Care Access is unable to sponsor work visas at this time.If you need an accommodation to apply for a role with Care Access, please reach out to: <a href="mailto:TalentAcquisition@careaccess.com">TalentAcquisition@careaccess.com</a>Mandatory Employer Disclosures: Notice to Illinois applicants: Applicants are not obligated to disclose expunged juvenile records or adjudication, arrest, or conviction. Notice to Connecticut applicants: Care Access may require applicants to submit to a urinalysis drug test in connection with an application for employment. Notice to Arizona, Georgia, Indiana, and North Dakota applicants: Care Access complies with applicable laws prohibiting smoking in and around places of employment. Notice to Massachusetts applicants: It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability. Notice to Rhode Island applicants: Care Access complies with Rhode Island law prohibiting smoking in enclosed areas within places of employment. Care Access is also subject to is subject to Chapters 29–38 of Title 28 of the Rhode Island General Laws. Notice to Maryland applicants: UNDER MARYLAND LAW, AN EMPLOYER MAY NOT REQUIRE OR DEMAND, AS A CONDITION OF EMPLOYMENT, PROSPECTIVE EMPLOYMENT, OR CONTINUED EMPLOYMENT, THAT AN INDIVIDUAL SUBMIT TO OR TAKE A LIE DETECTOR OR SIMILAR TEST. AN EMPLOYER WHO VIOLATES THIS LAW IS GUILTY OF A MISDEMEANOR AND SUBJECT TO A FINE NOT EXCEEDING $100. </div>

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