Group Program Manager, Dealer Insights & Strategy

Job Description

The Role:

The Group Program Manager, Dealer Insights & Strategy supports Global Marketing, Dealer Digital Solutions, Sales Operations and Sales Lead Performance teams with insights to inform decision making and drive strategy. In this role, you will support marketer decisions through technical analysis and reporting. You will work cross-functionally across Marketing Applied Sciences, as well as our partners in these teams and Enterprise Data Analytics and Insights to accelerate the adoption of data-informed decision-making. Your team will enable an objective view to holistically understand opportunities to drive marketing activity efficiency and optimization.

As a leader with a technical background, you will be responsible for leading a team of strategists to draw insights, work across the MAS team to create scalable data products and build statistical models to identify opportunities with high ROI.  Our team is focused on delivering future-focused, consumer-centric, prescriptive solutions that allow GM to stay proactive and nimble as we transform our marketing approach. Note that this role performs functions of program management but does not sit within a program management organization.

What You'll Do:

• Promote a collaborative work environment within the team and across stakeholders.

• Provide guidance for measurement, data collection, privacy and data availability, including standards for measurement of high value behaviors and tags.
• Lead creation of analyses and reporting as an individual and through your team at frequent cadences.
• Drive scale of insights, promoting adoption of self-service data products and data literacy through training.
• Provide cross-tier insights through analysis integration, to influence optimal investments.
• Drive a strategic roadmap with executable outcomes to provide business value and impact.  
• Manage the portfolio of work to ensure prioritization of the greatest value adds.
• Use your strong stakeholder management skills to prioritize and move requests from the point of curiosity to realized data products, insights, and solutions. 
• Use your knowledge of how to map data skills, techniques, and tools to problems. 
• Work with a product owner and teammates to develop requirements definitions. 
• Exhibit the ability to tell a succinct, data-driven story and tailor delivery to a wide range of stakeholder levels, including senior executives. 
• Lead and develop a team of strategists, to continually grow their skills, experience and expertise.
• Ensure an elevated level of deliverable quality, rigor and reliability through the creation of internal structures and extensible frameworks.

Additional Job Description

Your Skills & Abilities (Required Qualifications):

• 5-8+ years of experience in analytics, data science, or quantitative insights in an enterprise setting. 
• 2+ years of experience successfully leading technical teams or work
• Bachelor's degree in a related field, or equivalent work experience
• Experience in strategy and commercial business reporting
• Deep understanding of marketing performance measures, strategic insights and optimization
• Strong understanding of marketing disciplines (online/offline, creative, measurement, etc.)
• Experience in digital lines of business marketing measurement (e.g. ECom, subscriptions, digital experiences)
• Expertise in the principles of experimental design and analysis
• Understanding of the principles of causality and/or modeling of incrementality 
• Prior experience with least one of the following methodologies: statistical modeling, machine learning, AI models, behavior-based segmentation, causal inference, multi-touch attribution, propensity modeling and targeting
• Exceptional at prioritizing and focusing on the highest value opportunities
• Ability to evaluate the big picture and solve business problems rather than focusing solely on metrics
• Strong drive for results and intellectual curiosity; must be a self-starter 
• Ability to train, mentor, and evaluate the technical capabilities of others 
• Prior experience evaluating and/or hiring high-performing talent  
• Strong project management skills with demonstrated success 
• Ability to prioritize and manage multiple tasks and projects at once without sacrificing quality 
• Excellent team player with strong interpersonal skills and highly collaborative work style 
• Excellent oral, listeng, presentation, and written communication skills.

This role is based remotely but if you live within a 50-mile radius of [Atlanta, Austin, Detroit, Warren, Milford or Mountain View], you are expected to report to that location three times a week, at minimum.

This job is not eligible for relocation benefits.  Any relocation costs would be the responsibility of the selected candidate.

A company vehicle will be provided for this role with successful completion of a Motor Vehicle Report review.

Bonus Potential: An incentive pay program offers payouts based on company performance, job level, and individual performance.

Benefits: GM offers a variety of health and wellbeing benefit programs. Benefit options include medical, dental, vision, Health Savings Account, Flexible Spending Accounts, retirement savings plan, sickness and accident benefits, life insurance, paid vacation & holidays, tuition assistance programs, employee assistance program, GM vehicle discounts and more.

GM DOES NOT PROVIDE IMMIGRATION-RELATED SPONSORSHIP FOR THIS ROLE. DO NOT APPLY FOR THIS ROLE IF YOU WILL NEED GM IMMIGRATION SPONSORSHIP (e.g., H-1B, TN, STEM OPT, etc.) NOW OR IN THE FUTURE.

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About GM

Our vision is a world with Zero Crashes, Zero Emissions and Zero Congestion and we embrace the responsibility to lead the change that will make our world better, safer and more equitable for all.

Why Join Us 

We aspire to be the most inclusive company in the world. We believe we all must make a choice every day – individually and collectively – to drive meaningful change through our words, our deeds and our culture. Our Work Appropriately philosophy supports our foundation of inclusion and provides employees the flexibility to work where they can have the greatest impact on achieving our goals, dependent on role needs. Every day, we want every employee, no matter their background, ethnicity, preferences, or location, to feel they belong to one General Motors team.

Benefits Overview

The goal of the General Motors total rewards program is to support the health and well-being of you and your family. Our comprehensive compensation plan incudes, the following benefits, in addition to many others:
• Paid time off including vacation days, holidays, and parental leave for mothers, fathers and adoptive parents;
• Healthcare (including a triple tax advantaged health savings account and wellness incentive), dental, vision and life insurance plans to cover you and your family;
• Company and matching contributions to 401K savings plan to help you save for retirement;
• Global recognition program for peers and leaders to recognize and be recognized for results and behaviors that reflect our company values; 
• Tuition assistance and student loan refinancing;
• Discount on GM vehicles for you, your family and friends.

Diversity Information

General Motors is committed to being a workplace that is not only free of discrimination, but one that genuinely fosters inclusion and belonging. We strongly believe that workforce diversity creates an environment in which our employees can thrive and develop better products for our customers.   We understand and embrace the variety through which people gain experiences whether through professional, personal, educational, or volunteer opportunities. GM is proud to be an equal opportunity employer.

Equal Employment Opportunity Statements

GM is an equal opportunity employer and complies with all applicable federal, state, and local fair employment practices laws. GM is committed to providing a work environment free from unlawful discrimination and advancing equal employment opportunities for all qualified individuals. As part of this commitment, all practices and decisions relating to terms and conditions of employment, including, but not limited to, recruiting, hiring, training, promotion, discipline, compensation, benefits, and termination of employment are made without regard to an individual's protected characteristics. For purposes of this policy, “protected characteristics" include an individual's actual or perceived race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth, lactation and related medical conditions), gender identity or gender expression, sexual orientation, weight, height, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state or local laws and ordinances.  If you need a reasonable accommodation to assist with your job search or application for employment, email us at Careers.Accommodations@GM.com or call us at 800-865-7580. In your email, please include a description of the specific accommodation you are requesting as well as the job title and requisition number of the position for which you are applying.​