Email Marketing Strategist

Company Description

 About Milked Media Inc.
At Milked Media, we’re more than just a digital creative agency — we’re a female-led, design-conscious, growth partner for e-commerce brands. Since 2017, we’ve helped fashion, jewelry, beauty, and home brands scale through paid social & search, email marketing, and content production.
Our results speak for themselves with driving $150M+ in client revenue, a 22.8x average client ROI and 50+ brands thriving with our strategies.
But behind those numbers is a team culture that thrives in a fully remote, tight-knit environment. We stay connected with three weekly team meetings, quarterly virtual events, and in-person meetups for local staff. And we’re committed to your growth — offering on-the-job training, clear career paths, and incentives designed to help you level up.
So, before we get into the details, picture yourself joining a team that values creativity, data-driven decisions, and collaboration. If you can see yourself contributing to a culture that’s both ambitious and supportive, this might just be the place for you.
 

Job Description

About You: 
You’re more than a creative thinker — you’re a strategic leader with deep knowledge of email & SMS marketing, the e-commerce industry, and more specifically the fashion, jewelry, and beauty space. You thrive on creative challenges, using a mix of historical data, current industry trends, and problem-solving to develop winning strategies that drive client growth and ROI.
As an Email Marketing Strategist, you’ll be in a client-facing role, partnering directly with brands to understand their goals, communicate performance, and provide clear recommendations. Your focus will be on scaling clients’ retention programs by delivering personalized, data-driven communication that builds lasting customer relationships.

Let’s break that down a bit more:

• Client Onboarding & Setup: Oversee email account setup during onboarding and ensure all retention tools (Klaviyo, acquisition tools, review platforms, loyalty programs) are properly integrated.
• Campaign and Flow Strategy & Execution: Manage pop-up forms, audience segmentation, copywriting, flow creation, and campaign launches. Develop lifecycle targeting strategies informed by predictive analytics and client goals.
• Creative Collaboration & QA: Draft creative briefs, partner with designers to bring campaigns to life, and ensure flawless execution through proofreading and QA.
• Calendar Management: Own marketing calendars informed by client goals, past performance and competitor analysis
• Reporting, Insights & Optimization: Pull and analyze KPI reports, share actionable insights, benchmark performance, and run ongoing tests to maximize results.
• Client Partnership & Communication: Act as a strategic extension of client teams—understanding their goals, managing calendars, conducting competitive research, and presenting insights via email and Zoom calls to build clear growth roadmaps.
• Project Management: Keep campaigns on track by meeting key milestones, maintaining momentum, and aligning execution with strategic objectives.
   

Qualifications

What do you need to succeed?
We’re looking for someone with the expert level skill set to make an impact and the mindset to grow with us.

Required Skills & Experience

• Experience: 2+ years in email marketing for e-commerce (agency experience preferred); proven track record of independently managing client accounts.
• Platform Expertise: Proficiency in Klaviyo and strong understanding of ESPs, email design, and deliverability best practices.
• Strategy & Execution: Demonstrated ability to create, implement, and optimize complex email programs aligned with client goals; hands-on A/B testing and analysis experience.
• Project Management: Strong organizational skills with the ability to prioritize, meet deadlines, and drive momentum across multiple projects.
• Analytical & Creative Thinking: Ability to use data, benchmarks, and competitive insights to make strategic decisions while thinking creatively.
• Communication: Excellent verbal, written, and interpersonal skills, with confidence in presenting insights to clients.
• Attention to Detail: High accuracy in execution and reporting with minimal supervision.
• Adaptability: Positive, solutions-oriented attitude with the ability to thrive in fast-changing, high-pressure environments.
• Problem-Solving: Resourceful and proactive in resolving challenges; comfortable working through ambiguity and escalating when needed.
• Education: Bachelor’s Degree in Marketing, Business Development, Economics, or a related field.

Additional Information

What do we offer you?
At Milked Media, we believe your career should be as rewarding as your results. That’s why we offer a competitive salary, health benefits, 401(k), and a generous amount of PTO.
We’re dedicated to fostering a supportive, growth-oriented, and inclusive culture where your voice matters and your contributions have real impact. You will not only have the chance to work with high-end brands and clients but also have opportunities to learn and grow outside of your core responsibilities. 

Salary: $70,000 - $75,000 / year