<div class="content-intro"><p><span style="font-size: 10pt;"><strong>About Bobbie</strong></span></p><p><span style="font-size: 10pt;">Bobbie is creating a parenting culture of confidence, not comparison. And it starts with how we choose to feed our babies. We crafted our European style infant formula with purposefully sourced, organic ingredients to give parents a product they are proud to feed their babies, direct to their doorstep. Bobbie is proud to be the only US formula that is designed to meet both FDA and EU standards. </span></p><p><span style="font-size: 10pt;">Although 83% of parents turn to formula in the first year of their baby’s life, this is the silent majority that is often shamed for not being able to exclusively breastfeed. Co-founded by two moms and created by a team of mom scientists, nutritionists, pediatricians, and lactation consultants, the Bobbie team knows first hand that there is no one size fits all for feeding. With Bobbie, we hope you can Bottle Boldly.</span></p></div><p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>The Role</strong></span></p><p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">We’re looking for a highly organized and detail-oriented Website Producer to join our Growth team. In this role, you’ll design and implement website pages, collaborating closely with Product Managers, developers, and marketing stakeholders to ensure our site is optimized for both customer experience and business performance. You’ll need a solid understanding of UX best practices and design templates and enough technical know-how to speak the language of developers and QA.</span></p><p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>What you will accomplish: </strong></span></p><ul><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Own and manage the end-to-end process of designing and implementing mobile-optimized website pages (content, brand activations, campaigns, ad landing pages) across our e-commerce site. These pages should be visually appealing and align with the brand identity and aesthetic</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Translate creative briefs into wireframes and clear implementation plans, working closely with design, dev, and content teams</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Serve as the day-to-day liaison between cross-functional Brand, Marketing, and Commercial teams to coordinate timelines, prioritize updates, and ensure smooth deployments</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">QA and test new pages and site updates within the Shopify Platform across devices and browsers, identifying and documenting bugs and performance issues </span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Help implement personalization, A/B testing, and analytics tracking to support data-driven decision-making</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Conduct competitor analysis and stay abreast of industry trends, generating ideas to continuously improve the design and usability of the site</span></li></ul><p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>What we would like you to have: </strong></span></p><ul><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">3+ years experience in a website production, site management, or digital project management role</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">An eye for design and a strong understanding of UX best practices and customer-centric design principles in ecommerce</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Comfortable working with CMS platforms (e.g., Shopify, Contentful, WordPress, or similar)</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Basic knowledge of HTML/CSS/JavaScript (you don’t need to code, but should understand how things work)</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Experience working with developers and QA teams in Agile or sprint-based environments</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Familiarity with tools like Jira, Asana, Figma, Google Analytics, and browser testing platforms (e.g., BrowserStack)</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Experience in DTC, e-commerce, or consumer brand environments</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Understanding of SEO, accessibility, and performance optimization best practices</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Familiarity with experimentation tools (e.g., Optimizely, VWO)</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;">Previous experience with product information management (PIM) or digital asset management (DAM) systems</span></li></ul><p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>You’re inspired by our core values:</strong></span></p><ul><li style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">Be Radical - We are change makers, rule breakers and stigma shakers. We are unapologetically bold and use our megaphone for good.</span></li><li style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300;">Nurture the Tension - Parenthood is full of healthy </span><em><span style="font-weight: 300;">tension</span></em><span style="font-weight: 300;">, and so is building a company. We embrace the unknowns, practice humility and are a culture of learners.</span></span></li><li style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">Deliver Ounce by Ounce - Our customers have entrusted us to feed their babies. We lose sleep over the details, so they don’t have to.</span></li><li style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">Don’t Assume - We embrace our unique perspectives, withhold judgment, and find beauty in the paths that brought us all to Bobbie. Our strength is celebrating each other and our collective voice.</span></li></ul><p><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><strong>Benefits</strong></span></p><ul><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300;">Competitive </span><span style="font-weight: 300;">stock options</span></span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300;">401k with employer match</span></span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">Employee medical, dental, and vision insurance 100% covered by Bobbie, with options to add dependents through a subsidized pre-tax deduction </span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">US-based remote work model</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300;">Flexible Time Off Policy (including </span><span style="font-weight: 300;">Summer Fridays; half days on Fridays Memorial Day through Labor Day)</span></span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">16 paid company holidays, plus an end of year holiday shut down</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">16 weeks of paid parental leave with the option to take an additional 8 months unpaid</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">One year subscription to Bobbie or Baby's Only</span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300;">$75 monthly internet stipend</span></span></li><li style="font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">Co-working space reimbursement</span></li></ul><div class="content-conclusion"><p><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">At Bobbie, we are committed to building a diverse and inclusive company. We seek to create a culture where everyone can belong because we believe that people do their best work when they can show up every day as their authentic selves. We welcome people of different backgrounds, experiences, abilities, and perspectives.</span></p><p><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;">Bobbie is an equal opportunity employer. We do not make hiring or employment decisions on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, disability status or genetic information, in compliance with applicable federal, state and local law.</span></p><p><span style="font-weight: 300; font-family: arial, helvetica, sans-serif; font-size: 10pt;"><span style="font-family: arial, helvetica, sans-serif;"><a href="https://docs.google.com/document/d/1UdDrOWiYp2du5y1svEYlqMhlsYyU04_f/edit" target="_blank"><span style="font-weight: 300;">Bobbie Personnel Privacy Policy and Notice at Collection</span></a></span></span></p></div>