Digital Marketing Director

We’re looking for a highly strategic and hands-on Digital Marketing Director to build Silvaco’s digital engine from the ground up. This is a unique opportunity to architect and lead a high-impact global strategy spanning paid media, organic channels, SEO, content marketing, and marketing analytics—with a clear mandate to deliver measurable revenue impact, lead generation, brand visibility, and thought leadership. 

 *This position is Remote, United States

Key Responsibilities 

Digital Strategy & Execution 

• Design and implement a data-driven, multi-channel global digital strategy aligned with brand, revenue, and growth goals. 
• Build and own Silvaco’s global presence across LinkedIn, YouTube, X, Meta, and international social media platforms that provide measurable ROI 
• Drive awareness of Silvaco’s leadership in semiconductor and photonics innovation. 

Performance & ROI 

• Define KPIs in partnership with CRO and CEO; manage reporting dashboards tied to revenue outcomes (pipeline, SQLs, webinar and events engagement, brand equity). 
• Set up robust end-to-end conversion tracking (e.g., site visits → webinar signups → lead scoring). 
• Launch scalable paid media campaigns using test-and-learn frameworks to optimize ROI. 

Social Media & Content Strategy 

• Lead creative strategy and execution for multi-format content across platforms. 
• Amplify technical leadership through executive visibility programs and strategic storytelling. 
• Capture and repurpose content from webinars, events, research partnerships, and press moments (e.g., NASDAQ appearance). 

Automation, Analytics & AI Integration 

• Introduce advanced marketing automation and AI-assisted tools for audience targeting, lead-gen automation, and performance analytics. 
• Establish best-in-class marketing automation and email workflows for nurture and re-engagement. 

Cross-Functional Collaboration 

• Work closely with Sales, FAEs, Legal, and HR to develop messaging that attracts customers, investors, and top talent. 
• Lead internal/external teams (creative, media, performance) to deliver digital excellence at scale. 

Qualifications and Required Experience 

• 10+ years in digital marketing
• Experience designing and implementing digital marketing strategies and campaigns for more than five years. 
• Proven track record building high-impact marketing engines from scratch 
• Expertise in performance marketing, SEO, paid media, analytics, and automation tools (e.g., HubSpot, GA4, LinkedIn Ads, ChatGPT/AI tools) 
• Exceptional communication and storytelling skills tailored to technical and investor audiences 
• Hands-on leadership style with experience managing lean teams and external vendors 

Preferred Qualifications 

• Degree in Marketing, Business, or equivalent 
• Experience in B2B tech (semiconductors, software, or deep-tech preferred) 

The US base salary range for this full-time position is $169,100 - 192,606. Our salary ranges are determined by role, level, and location, and the range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location, role-related knowledge and skills, depth of experience, relevant education or training, and additional role-related considerations.

Depending on the position offered, equity, bonuses, commission, or other forms of compensation may also be provided as part of a total compensation package, in addition to a full range of medical, financial, and other benefits.

WE ARE AN EQUAL OPPORTUNITY EMPLOYER

At Silvaco, we do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

If you need assistance or an accommodation due to a disability, please contact us at 408.567.1000.

https://www.silvaco.com/