Scope of Work
The contractor will be responsible for designing all company collateral, managing websites, and ensuring consistent and high-quality branding across all platforms. The ideal contractor will have a strong background in graphic design, web development, and brand management.
Contractor Services
- Create visually compelling designs for company collateral, including brochures, flyers, posters, social media graphics, newsletters, presentations, and videos.
- Develop multimedia content to support marketing, communications, and promotional efforts.
- Design, maintain, and update company websites to ensure a seamless user experience.
- Ensure consistency and fidelity of company branding across all materials and platforms.
- Develop and maintain brand guidelines and standards.
- Collaborate with marketing and communications teams to align design strategies with business goals.
- Design and implement style and branding for new states.
- Engage with internal stakeholders to understand project requirements and deliver high-quality design solutions.
- Provide creative input and suggestions to enhance visual content and branding efforts.
- Stay updated with industry trends and incorporate new techniques and technologies.
- Support the planning and execution of internal and external communication campaigns.
- Ensure timely and accurate dissemination of information across various channels, including email, newsletters, social media, and company websites.
- Assist in drafting, editing, and proofreading content for clarity, consistency, and alignment with the company’s brand voice and messaging.
- Assist with creative thinking and design across all departments and schools.
- Other services as assigned.
Knowledge, Skills & Attributes
- Proven experience in branding & design.
- Strong proficiency in content management systems and mass communication tools.
- Experience in graphic design and graphic design platforms, such as Adobe Creative Suite.
- Experience in website design and content management.
- Experience in video production and editing for social media, websites, and content marketing.
- Excellent written and verbal communication skills.
- Familiarity with AI video capabilities.
- Ability to analyze data and derive actionable insights for campaign optimization.
- Excellent communication and interpersonal skills.
- Flexibility and adaptability.
Contractor Requirements
- Education: Bachelor’s degree in Marketing, Communications, or a related field.
- Experience: 5-7 years of professional experience in branding & design.
Contract Details
This scope of work is designed to ensure compliance with IRS regulations for independent contractors (1099), emphasizing the contractor's autonomy, defined deliverables, and independent work structure.
- Contract Duration: Present - June 30, 2025 (or until the contract is completed/terminated).
- Payment Terms: Hourly / Exempt
- Independent Contractor Status: The contractor will work as an independent contractor and will not be considered an employee. The contractor will be responsible for their own taxes, insurance, and other benefits.