Responsibilities
- Own Torus’s website content strategy and upkeep: messaging, page layout, SEO basics, and conversion-focused updates.
- Run Torus email marketing: list segmentation, workflows, newsletters, nurtures, and event follow-up sequences.
- Manage social channels: set content calendar, work with creative teams to build content, track performance, and use results to inform overall content strategy.
- Build a creator/influencer program and turn partnerships into repeatable content.
- Partner with Performance Marketing in creating and maintaining landing pages, including forms, CTAs, and A/B tests to improve conversion.
- Partner with Product Marketing on launches: convert launch plans into web pages, emails, social kits, and story-driven assets.
- Own content performance reporting: HubSpot + GA4 dashboards, attribution hygiene, and monthly insights with next actions.
Required Experience
- 5+ years in B2B content marketing (technical products preferred).
- Strong CRM experience: email management, workflows, segmentation, forms/CTAs, reporting.
- Proven ability to manage a website roadmap and ship content quickly with high quality.
- Experience working with creative teams (design, animation, video) to produce high-quality content.
- Strong writing/editing—can translate technical material into clear customer value.
- Comfortable with analytics: GA4 + HubSpot reporting; can connect content to leads, MQLs, pipeline influence.
- Strong stakeholder management across product, sales, brand, and leadership.
Preferred Experience
- Experience in energy, climate tech, utilities, infrastructure, data centers, or hardware + software businesses.
- SEO and CRO experience (keyword strategy, on-page optimization, landing page testing).
- Experience building content systems that scale (templates, governance, review flows, content library).
- Familiarity with long sales cycles and multi-persona buying committees.
- Comfort being on-site for key moments (factory, installs, partner visits, conferences) to capture content fast.
Additional Details
Background Check All candidates are subject to a background check.
Location + Travel The role is based in Utah including hybrid remote with work based in your home office and our Salt Lake City/South Salt Lake warehouses, as needed.
Schedule Full-Time, Salaried
Compensation $85,000 - $105,000 (Note: We have the flexibility to hire at different levels, which may impact the corresponding pay range.)
Work Authorization Applicants must already have the legal authorization to work in the US without requiring any employer sponsorship.
Physical Requirements
- Constantly operates a computer and other peripheral office equipment such as a printer or mouse.
- Ability to communicate information so others can understand. Must be able to exchange accurate information in these situations.
- Must report to work reliably and with the ability to use full and unimpaired skills and judgment to safely execute your job.
- Proficiency in reading, writing, and speaking English required.
- When on the production floor, required to don personal protective equipment to include, but not limited to ear protection, gloves, eye protection and/or safety helmet.
- When on the production floor, ability to observe, detect and respond to audible and visual machine malfunction warnings.
Our Benefits and Perks
Benefits eligibility is based on employment status.
- Employee Rewards Package including Equity
- 401(k) Retirement Savings Plan
- Health Benefits Package: Choice between traditional PPO or HSA eligible medical plans; Dental insurance; and Vision insurance
- Human-centered Paid Time Off including Unlimited Discretionary PTO or 10 days of accrued PTO; 10-days paid company holidays; Waiting period-free 100% paid parental leave
- Torus paid Life and AD&D Insurance with option to purchase additional coverage
- Voluntary Short- and Long-Term Disability Insurance
- Peer Recognition Program
Torus is proud to be an Equal Opportunity Employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.