Channel Marketing Associate Manager

This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Channel Marketing Associate Manager in the United States.

This role offers the opportunity to shape how products connect with shoppers across digital and retail channels. You will develop and execute channel-specific marketing strategies that drive growth, engagement, and profitability. The position blends strategic thinking with hands-on execution, from launching campaigns to optimizing digital experiences. You’ll collaborate with cross-functional teams, leverage shopper and brand insights, and lead agency partnerships to maximize ROI. With remote flexibility and domestic travel, this role provides the chance to influence both online and in-store consumer experiences while contributing to measurable business outcomes.

Accountabilities:

Develop channel and customer-specific marketing strategies in partnership with brand, sales, digital, innovation, research, and supply chain teams
Lead marketing activations aligned with national campaigns, product launches, and other initiatives
Ensure campaigns are delivered on time, within budget, and meet defined success metrics
Translate shopper and brand insights into actionable marketing strategies that enhance the digital and retail experience
Support joint business planning, participate in customer sales calls, and influence category leadership
Craft trade narratives to address competitive threats and accelerate growth
Measure performance of activations, conduct post-campaign analysis, and recommend improvements
Manage agency relationships to ensure excellent execution of marketing initiatives

Requirements:

Bachelor’s degree in marketing, business, communications, or related field
5–7 years of experience in sales and marketing within the CPG industry
Proven ability to create and execute customer-specific marketing activation plans independently
Strong analytical skills with the ability to translate insights into actionable recommendations
Experience in retailer catalog management, including new item launches, online activations, and digital shelf optimization
Deep understanding of eCommerce, digital marketplaces, and channel marketing principles
Excellent interpersonal, written, and presentation skills; advanced proficiency in PowerPoint

Preferred Qualifications:

Experience managing PIM/PXM platforms (Salsify, Syndigo, etc.)
eCommerce channel marketing or account management experience
Strategic retail media planning experience
Proven ability to manage agency partnerships

Benefits:

Competitive salary with performance-based incentives
Comprehensive healthcare: medical, dental, and vision
Paid time off, holidays, parental leave, and flexible work arrangements
Learning and development opportunities, including tuition assistance
Employee wellness programs and recognition initiatives
Remote work with domestic travel (25–45%)

How Jobgether works:

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

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Channel Marketing Associate Manager

Requirements:

Benefits:

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