About the role
- At TopQuadrant, the Business Development Representative (BDR) plays a critical role in identifying and cultivating high-quality sales opportunities to support the Account Executive team through proactive outbound prospecting. This position focuses on building strong relationships, generating leads, and driving the creation of new business opportunities that contribute to the company’s growth. As a key member of the marketing team, reporting into the Head of Marketing, the ideal candidate will have a solid background in cold calling, a deep understanding of the sales cycle, and the ability to effectively engage with prospects across all organizational levels.
What you'll do
- Outbound Prospecting & Pipeline Generation:
- Lead the BDR function, fostering a high-performance culture that drives pipeline growth.
- Effectively manage follow-up with Marketing Qualified Leads (MQLs), ensuring timely outreach to convert them into opportunities.
- Develop and execute outbound prospecting strategies (cold calling, cold emailing, outreach) to generate new business opportunities.
- Engage with inbound interest, conducting discovery and educational conversations with key executives and influencers at target accounts.
- Data Analysis & Reporting:
- Meet or exceed key performance metrics (KPIs), including meetings booked, qualified opportunities created, and conversion rates.
- Create and maintain playbooks, scripts, and templates to streamline prospecting and lead follow-up.
- Track, report, and analyze performance, providing regular updates to leadership on progress toward goals.
- Cross-Functional Collaboration:
- Collaborate with Account Executives to ensure smooth handoff of qualified leads and opportunities.
- Partner with sales and marketing teams to refine lead qualification criteria and improve MQL quality and targeting.
- Travel to industry events and conferences to network, build relationships, and promote TopQuadrant’s products and capabilities.
Qualifications
- Education:
- Bachelor’s degree in Business Administration or related field.
- Experience:
- 2-4 years of experience in sales or business development, ideally within a SaaS or technology company.
- Proven success in lead generation and pipeline development.
- Skills & Competencies:
- Strong analytical abilities to interpret complex data and make informed, data-driven decisions.
- Solid understanding of the technical landscape, with the ability to learn and adapt quickly.
- Familiarity with CRM systems (e.g., Salesforce, HubSpot) and sales engagement tools (e.g., Outreach, SalesLoft).
- Personal Attributes:
- Highly organized, detail-oriented, and proactive in solving problems.
- Adaptable to changing market conditions and evolving business priorities.
- Excellent communication and interpersonal skills, with the ability to build strong internal and external relationships.
Working at TopQuadrant is best exemplified by our values:
- Possibility (aka the “Why Not” mentality): We embrace new ideas and ways of thinking because we never let an opportunity to “level up” pass us by. Piloting and testing good ideas will keep us learning. In general, moving faster is better.
- Humility (aka “Gate check your baggage”): Best ideas win. We check our assumptions and our egos at the door. Titles, the “the way things were,” or “should have been” just don’t matter. The best ideas focus on the greater good. When in doubt, customers (and customer value) know best.
- Ownership: Finish lines matter. We expect ourselves and each other to step up and own processes and outcomes to completion. We give credit, let decision makers decide, ask for and give feedback, point fingers inward first, examine every cost, and never make excuses because that’s what makes great teams great.
- Partnership: Customers value us because we provide them with superpowers they’ve never had. We do not simply provide a product or service; we engage as equal partners in their solution. We influence the outcome and express our expertise and opinions unapologetically. And when we succeed, we share in the value we deliver because we value our time, our technology, and ourselves.
- Teamwork: Be the person you’d want to work with. Build each other up.