Business Development Representative

WatchGuard embraces a Flexible Work Philosophy. Most of our employees can choose to work from the office, at home, or any combination of the two. We’ve built a global workforce of outstanding team members and a flexible culture built on trust, collaboration, and belonging.

About the Position

The creation of the business development team as part of the overall demand generation and pipeline creation strategy is a critical initiative for a well-established leader in cybersecurity. This team is instrumental in the overall success of company objectives to grow new business both with our partners and end users. 

As a Business Development Representative (BDR) at WatchGuard, you will play a critical role in the success of our organization by identifying, engaging and converting prospective partners and end users to new business opportunities. This includes both inbound requests through forms, events and webinars, as well driving outbound engagement to drive new pipeline. 

The BDR owns the initial sales engagement with these accounts and drives to set quality meetings for the internal sales teams and partners. The organization counts on you to share the WatchGuard vision, open doors into opportunities and consistently exceed targets and expectations. This is a high energy position requiring an individual who is very motivated, enthusiastic and results driven. 

This role sits on the Revenue Marketing team reporting to the Business Development Manager and will work closely across the marketing and sales teams.  The Revenue Marketing Team is a close-knit, global team that enjoys collaborating on projects, challenging each other on ideas and sharing laughs on regular team virtual events.  

A Day in the Life

Each day will start with you jumping into our sales queue and web chat to help customers, partners and prospects and identify new opportunities to pass to our internal sales teams and partners. Throughout the day you’ll use tools like 6Sense, Salesforce.com, and LinkedIn to provide relevant messaging to the prospects you are contacting through Outreach. In Outreach, you’ll complete your tasks for the day which include making calls, sending emails, and social selling on LinkedIn. Your goal is to qualify the end user and connect them with an Account Manager or directly to a partner. Each week, you’ll sync with your regional territory team to review meetings from the week, goals for the territory and collect any feedback on passed opportunities. Throughout the day you’ll grab some breaks, check-in on your social channels – any new accepted LinkedIn requests or important company news to share on Twitter? The end of the day should be used to prepare for the next day – check to see what new accounts moved in-market, which accounts are responding to content, and who’s requested follow-up. Each week will also provide several opportunities to network and get to know the management team and your fellow WatchGuardians through regular Town Halls, global sales and marketing trainings, and a variety of virtual networking events.

• Complete WatchGuard tools training and begin product training
• Begin emailing and calling hand raiser leads
• Jump on the front lines of our web chat and call queue to accelerate your confidence with the product portfolio

• Be able to prioritize in-market accounts, identify their needs and source relevant contacts
• Confidently complete sales role-play for at least two product lines
• Begin outbounding via email, phone calls, and LinkedIn to your first meetings

• Share your knowledge within the team and help onboard new reps 
• Drive to hit your meetings quotas and other goals as assigned
• Optimize the usage of tool stack to fuel your meeting setting success
• Provide recommendations on best practices to improve team effectiveness  

• Strong verbal and written communication skills
• Ability to use intent data and research to personalize emails in pre-defined sequences and to know when to create a custom email
• Skilled in navigating organizations and using social media to find the right prospect to contact
• Strong time management skills, results-focused, and a proactive nature appreciated and rewarded
• Desire to be part of the team and share in your teammate’s success and failures
• Ability to learn quickly and to adapt easily to change
• Passion to help our partners become more profitable and our customers to be more secure
• Experience using CRM systems, Salesforce.com preferred
• Experience using LinkedIn Sales Navigator and other social media platforms in prospecting
• Experience with other tools including Outreach, Marketo, 6sense are a plus
• Bachelor’s degree or equivalent work experience

• 1 - 2 years’ experience in a sales or business development role
• Technology or software sales experience is a major plus
• Ability to understand the customer’s need and communicate the company value proposition
• Ability to work in a fast paced, team environment
• Excellent written and verbal communication skills
• Strong time management with organizational skills

Compensation

The base salary range for this position is $45,000 - $48,000, exclusive of benefits. This position is also eligible for commissions up to  20% of on target earnings. Your base salary compensation will be based on your individual skills, education, and experience. Please keep in mind that the above range is the full base salary range for this role; hiring at the maximum of the range is not typical in order to allow for future salary growth. 

U.S. Benefits

·       Under our Flexible Work Philosophy, most employees can work from an office, at home, or any combination of the two.

·       Comprehensive benefits plan including medical, dental, life, vision, disability, and life insurance

·       Healthcare FSA

·       FSA with employer contribution

·       13 holidays, including a floating holiday, Juneteenth, and your birthday

·       15 days of paid annual leave

·       9 days of paid sick time

·       Paid parental leave

·       401(k) with employer match

Other Perks

·       Education assistance program

·       Dependent Care FSA match

·       Adoption assistance

·       Fertility care support

·       Backup care for family and pets

·       A growing network of employee resource groups

·       Employee referral program

·       Virtual boot camp

·       Employee Assistance Program

Why Work for WatchGuard?

WatchGuard is a global leader in network security and intelligence, advanced endpoint protection, multi-factor authentication, and secure Wi-Fi. Our award-winning products and services are trusted worldwide by more than 18,000 security resellers and service providers to protect over 250,000 customers. Our technology keeps our customers ahead of increasingly sophisticated hackers and has fueled record revenues at WatchGuard.

We are committed to fostering an inclusive workplace that values each team member's unique background, experiences, and contributions. As part of our dedication to Diversity, Equity, and Inclusion (DEI), we prioritize creating an environment where all voices are heard and respected. We understand the importance of work-life balance and offer a range of caregiver support benefits, including parental leave, family care resources, and flexible work arrangements tailored to individual needs. Our flexible work options allow you to balance personal and professional priorities, empowering you to thrive in all areas of life while contributing meaningfully to our team's success. Learn more about our company culture at www.watchguard.com/wgrd-careers

WatchGuard provides equal employment opportunities for all qualified employees, regardless of their race, color, national origin, religion, ancestry, creed, pregnancy, age, sex, sexual orientation (including gender expression or identity), marital status, mental or physical disability, honorably discharged veteran or military status or any other category protected by federal, state or local laws.

WatchGuard participates in E-verify.

WatchGuard is committed to providing reasonable accommodation for qualified individuals with disabilities in our job application procedures. Please let us know if you need assistance or accommodation due to a disability.