Senior Copywriter
As a Senior Copywriter at Brains, you will be a key player on our creative team, building brands that drive our clients forward. Your words will shape the voice and tone of a wide variety of projects, from digital campaigns to print materials, ensuring that every piece of content resonates with its audience. With a deep understanding of strategy and a passion for storytelling, you will collaborate closely with our creative, strategy, and design teams to deliver impactful copy that meets client objectives.
Key Responsibilities:
Concept Development & Creative Writing
- Develop engaging and persuasive copy for a variety of platforms, including websites, social media, emails, print materials, and more.
- Collaborate with creative teams to brainstorm and develop innovative concepts for campaigns and projects.
- Maintain consistency in brand voice and tone across all deliverables.
- Craft original campaign concepts and scripts for commercials, videos, and other multimedia content.
- Craft names and narratives for new brands, ensuring a strong and cohesive storytelling approach.
- Participate in cross-functional team ideation across a wide range of subjects and clients.
Execution & Craft
- Understand and articulate the client’s brand, objectives, and target audience to create relevant and effective copy.
- Translate complex concepts into clear, concise, and compelling messages.
- Work with strategy and design teams to ensure copy aligns with overall brand strategy and visual elements
Brand Strategy & Execution
- Understand and articulate the client’s brand, objectives, and target audience to create relevant and effective copy.
- Translate complex concepts into clear, concise, and compelling messages.
- Work with strategy and design teams to ensure copy aligns with overall brand strategy and visual elements.
Collaboration & Communication
- Strong interpersonal skills to collaborate effectively with cross-functional teams.
- Comfortable and effective at interacting with clients, to both understand their needs and present work.
- Participate in client meetings, pitches, and presentations, offering insights and creative solutions.
- Work closely with cross-functional teams to ensure cohesive project execution.
Who You Are:
- Experienced: You have 7+ years of experience in copywriting, preferably within an agency setting, with a strong portfolio showcasing a range of projects and mediums.
- Creative Thinker: You are inherently curious. You are a natural and comfortable ideator. You are not afraid of “bad ideas”.
- Storyteller: You have a knack for story, crafting original and compelling narratives that captivate and engage.
- Brand Savvy: You understand the nuances of brand voice and can adapt your writing style to match different brands and industries.
- Detail-Oriented: You have an eye for detail, ensuring all copy is polished, precise, and aligns with the client’s objectives. You are dedicated to producing high-quality work.
- Collaborative: You thrive in a team environment, working seamlessly with creatives, strategists, and designers to bring ideas to life.
- Communicative: Your strong interpersonal skills allow you to collaborate effectively with all sorts of people.
- Adaptable: You’re nimble, quickly adjusting your writing style to suit different platforms, audiences, and client needs.
- Proactive: You take initiative in seeking out new creative challenges and opportunities to enhance your skills.
Brains on Inclusion:
We hire great people from a wide breadth of backgrounds, not only because it’s the right thing to do, but also because it makes our work, our company and our communities stronger. Brains is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, gender, gender identity or expression, sexual orientation, disability, age, veteran status, national origin or any other federal, state or local protected class.