B2B Marketing Manager

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  • Company Freed
  • Employment Full-time
  • Location 🇺🇸 United States nationwide
  • Submitted Posted 2 months ago - Updated 3 hours ago

ABOUT FREED

Doctors are overworked, burnt out, and are quitting in masses.

At Freed, we combine clinician love with the latest AI tech and intense execution to create products that make clinicians happier.

Our first product is an AI scribe that automates medical documentation.

Since May of 2023, we have:

With the backing of Sequoia Capital and other world-class VC’s, we are rapidly expanding our product offering. Patient-facing assistants, patient insights, EHR integrations, and other products are being built and used by thousands of clinicians every day.

We are looking for entrepreneurs. Fast, ambitious, and smart individuals who want to take care of the people who care for our health. Expect intense, clinician-focused, and interesting co-workers who want to win.

With offices in both San Francisco and New York City, we embrace a hybrid schedule that brings out the best in teamwork and innovation. Our teams come together in person three days a week to collaborate, connect, and have a little fun along the way.

ABOUT THE ROLE 

We are seeking a B2B Marketing Manager to join our team of elite marketers. In this vital role, you will lead Freed’s B2B marketing initiatives, focusing on generating leads for our sales team and enhancing our marketing strategies.

HOW YOU’LL MAKE AN IMPACT 

  • Develop multi-channel campaigns (e.g., email, social media, content marketing, webinars, events) to generate qualified leads and nurture them through the sales funnel.  Work cross-functionally with channel leaders to execute campaigns. 

  • Develop and implement targeted ABM strategies to engage high-value accounts and build strong relationships with key decision-makers.

  • Create and curate high-quality, informative content (e.g., white papers, case studies, blog posts, webinars, videos) that resonates with B2B audiences and establishes thought leadership.

  • Collaborate with the sales team to develop sales collateral, training materials, and presentations that support their efforts.  

  • Create automation and reporting that would empower the sales team with account-level intelligence, ICP development and account prioritization.  Help establish lead or account scoring to facilitate faster velocity of sales cycle.

  • Oversee the optimization of the company's website to improve the B2B user experience and drive conversions.

  • Monitor key performance indicators (KPIs) to measure campaign effectiveness and identify areas for improvement.

WHAT YOU'LL BRING 

  • 5-8 years of experience in B2B marketing, with a proven track record of success in driving revenue growth.

  • Startup experience, particularly as the founding member of a B2B marketing function. 

  • Player/Coach mindset, with the ability and willingness to start as an IC and grow into leadership roles. 

  • Experience with CRM platforms, marketing automation tools, and data analytics.

  • Data-driven and analytical with a strong ability to measure and report on marketing performance.

  • Highly organized and detail-oriented with the ability to manage multiple projects simultaneously.

  • A passion for healthcare and technology and a desire to make a positive impact on the industry.

WHAT WE'LL BRING 

  • Competitive salary and equity in a high-growth company

  • Opportunity to make an immediate impact

  • Medical, dental, and vision coverage

  • Unlimited paid time off

  • Company-sponsored annual retreats

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